This link has been bookmarked by 28 people . It was first bookmarked on 14 Mar 2008, by Adam Bohannon.
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17 Aug 09
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15 Jun 09
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Your job is to give them the information they need, or to entertain them, and often both. You’ve one of the most difficult jobs as you’ll have to set the pace, maintain some control, but know when to back off. Remember that you’re here to serve the audience first
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Look at the context of the conference, what is it about? who is attending? what are the other panels? Ask the conference organizers what success would look like, what questions does the audience want answered and what is their level of sophistication?
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I try to establish some general high level bullets, 3-5 is good, so it helps the panelists to prepare and research
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Print out the research you did of their bios, points of contention, the high level agenda, and follow up questions you may want to do
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I’ve studied this a few times, when I moderate, the body language I give off will be echoed by the panelists. If I sit up straight, or if you fidget, they will follow,
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panelist should be addressing the audience so keep your attention on the customer.
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As the first speaker the moderator should set the stage by quickly give an overview of why this panel was accepted, and what you’re going to cover.
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Guide the panelists to discuss the benefits, and why these things are great in the first place.
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Monitor the back channel
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they don’t want to hear vendor pitches
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I prefer that panelists demonstrate their expertise by showing their experts in the field, or provide a case study how their customers have been successful.
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Always repeat the question from the audience, so everyone can hear and it’ll get on any recordings. Summarize long winded questions from the audience.
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How to Successfully Moderate a Conference Panel, A Comprehensive Guide
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How to Successfully Moderate a Conference Panel, A Comprehensive Guide
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