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sandra rogersSummary:
Eyetracking visualizations show that users often read Web pages in an F-shaped pattern: two horizontal stripes followed by a vertical stripe.jakob_nielsen UID user-experience reading web design delicious feb_2013_import
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Susanne Rasely-Philippsthe pattern of reading a webpage as different from reading traditional text pages
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F-Shaped Pattern
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F for fast
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- Users first read in a horizontal movement, usually across the upper part of the content area. This initial element forms the F's top bar.
- Next, users move down the page a bit and then read across in a second horizontal movement that typically covers a shorter area than the previous movement. This additional element forms the F's lower bar.
- Finally, users scan the content's left side in a vertical movement. Sometimes this is a fairly slow and systematic scan that appears as a solid stripe on an eyetracking heatmap. Other times users move faster, creating a spottier heatmap. This last element forms the F's stem.
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Start subheads, paragraphs, and bullet points with information-carrying words
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Mathieu Plourde"Eyetracking visualizations show that users often read Web pages in an F-shaped pattern: two horizontal stripes followed by a vertical stripe. "
JacobNielsen usability webdesign eyetracking reading research UX
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The first two paragraphs must state the most important information.
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Start subheads, paragraphs, and bullet points with information-carrying words that users will notice when scanning down the left side of your content in the final stem of their F-behavior. They'll read the third word on a line much less often than the first two words.
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J KittermanStudy of eye tracking while reading Web pages.
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This dominant reading pattern looks somewhat like an F and has the following three components:
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Users first read in a horizontal movement, usually across the upper part of the content area. This initial element forms the F's top bar.
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then read across in a second horizontal movement that typically covers a shorter area than the previous movement.
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vertical movement.
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users scan the content's left side in a
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Kerry Jwe recorded how 232 users looked at thousands of Web pages. We found that users' main reading behavior was fairly consistent across many different sites and tasks. This dominant reading pattern looks somewhat like an F and has the following three components:
Users first read in a horizontal movement, usually across the upper part of the content area. This initial element forms the F's top bar.Next, users move down the page a bit and then read across in a second horizontal movement that typically covers a shorter area than the previous movement. This additional element forms the F's lower bar.Finally, users scan the content's left side in a vertical movement. -
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a horizontal movement
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Eyetracking visualizations show that users often read Web pages in an F-shaped pattern: two horizontal stripes followed by a vertical stripe.
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second horizontal movement that
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kiirja paananenF-Shaped Pattern For Reading Web Content
Summary:
Eyetracking visualizations show that users often read Web pages in an F-shaped pattern: two horizontal stripes followed by a vertical stripe.
F for fast. That's how users read your precious content. In a few seconds, their eyes move at amazing speeds across your website’s words in a pattern that's very different from what you learned in school. -
27 Jun 11
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10 Jun 11
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F-Shaped Pattern For Reading Web Content
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Eyetracking visualizations show that users often read Web pages in an F-shaped pattern: two horizontal stripes followed by a vertical stripe.
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08 Jun 11
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- Users first read in a horizontal movement, usually across the upper part of the content area. This initial element forms the F's top bar.
- Next, users move down the page a bit and then read across in a second horizontal movement that typically covers a shorter area than the previous movement. This additional element forms the F's lower bar.
- Finally, users scan the content's left side in a vertical movement. Sometimes this is a fairly slow and systematic scan that appears as a solid stripe on an eyetracking heatmap. Other times users move faster, creating a spottier heatmap. This last element forms the F's stem.
F for fast. That's how users read your precious content. In a few seconds, their eyes move at amazing speeds across your website’s words in a pattern that's very different from what you learned in school.
In our new eyetracking study, we recorded how 232 users looked at thousands of Web pages. We found that users' main reading behavior was fairly consistent across many different sites and tasks. This dominant reading pattern looks somewhat like an F and has the following three components:
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Pranesh PrakashIn our new eyetracking study, we recorded how 232 users looked at thousands of Web pages. We found that users' main reading behavior was fairly consistent across many different sites and tasks. This dominant reading pattern looks somewhat like an F and has the following three components:
Users first read in a horizontal movement, usually across the upper part of the content area. This initial element forms the F's top bar.
Next, users move down the page a bit and then read across in a second horizontal movement that typically covers a shorter area than the previous movement. This additional element forms the F's lower bar.
Finally, users scan the content's left side in a vertical movement. Sometimes this is a fairly slow and systematic scan that appears as a solid stripe on an eyetracking heatmap. Other times users move faster, creating a spottier heatmap. This last element forms the F's stem. -
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Cindy OkoloF for fast. That's how users read your precious content. In a few seconds, their eyes move at amazing speeds across your website’s words in a pattern that's very different from what you learned in school.
In our new eyetracking study, we recorded how 232 -
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Daryl BambicShould teachers be approaching reading literacy differently because of these findings?
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Miroslav KostyakovEyetracking visualizations show that users often read Web pages in an F-shaped pattern: two horizontal stripes followed by a vertical stripe.
Jakob Nielsen интернет - поведение пользователя article on English series-0014 mirror-0007
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