PR 2.0: The Social Media Manifesto – Integrating Social Media into Marketing C... - The Diigo Meta page

• 02 Apr 10
  

  Ira Kaufman

  Intergrated Marketing Integrated Media synergy

• 05 Jun 09
  

  Monique Priestley

  socialmedia marketing web2.0 social media pr blogging community blog

• 31 May 09
  

  Jamie Billingham

  socialmedia blogs socialnetworking manifesto marketing strategy

• 22 May 09
  

  Louise Greeves

  pr community strategy web manifesto tips howto socialmedia

• 10 May 09
  

  Nacho Montoya

  Integrating Social Media into Marketing Communications

  socialnetworking marketing socialmedia

• 09 May 09
  

  Lindsey Clements

  Reference 4

• 02 Mar 09
  

  Ian Farmer

  The Social Media Manifesto – Integrating Social Media into Marketing Communications
  
  While I was preparing my presentation for “Starting the Conversation,” a social media workshop hosted by SocialMediaClub, I wound up drafting version one of the manifesto for helping marketers adapt to the rapidly evolving realm of social media.
  
  In the past, I’ve spoken at PR, tech, and communications events about Social Media and how companies can engage in the conversations taking place with or without them. As much as I wanted to look into the future, I was rooted in the present as a means to connect it to the past. There are just too many new things to introduce to people and even more reasons why they should care.
  
  The discussion usually centered on the tools enabling social media instead of analyzing the shift in how information is distributed. From there, the natural progression was to understand who would be responsible for these new strategies and how they would sell it to management.
  
  There has been a fundamental shift in our culture and it has created a new landscape of influencers and an entirely new ecosystem for supporting the socialization of information – thus facilitating new conversations that can start locally, but have a global impact.
  
  Monologue has given way to dialog.
  
  Social media has created a new layer of influencers. It is the understanding of the role people play in the process of not only reading and disseminating information, but also how they in turn, share and also create content for others to participate. This, and only this, allows us to truly grasp the future of communications.
  
  The socialization of information and the tools that enable it are the undercurrent of social media and ultimately the social economy.
  
  Content is the new democracy and we the people, are ensuring that our voices are heard.
  
  What we’re talking about here is how companies will best manage an integrated communications strategy in the not too distant future. It is about putting the “public” back in Public Relations and real

  social-media white-paper manifesto

• 12 Feb 09
  

  AlbrightDC

  onlywire

• 28 Jan 09
  

  antxon benito

  socialmedia media2.0 pr2.0

• 26 Jan 09
  

  milena regos

  social media web 2.0 deliciousimport

• 16 Nov 08
  

  J. D. Ebberly

  While I was preparing my presentation for “Starting the Conversation,” a social media workshop hosted by SocialMediaClub, I wound up drafting version one of the manifesto for helping marketers adapt to the rapidly evolving realm of social media.
  
  In the past, I’ve spoken at PR, tech, and communications events about Social Media and how companies can engage in the conversations taking place with or without them. As much as I wanted to look into the future, I was rooted in the present as a means to connect it to the past. There are just too many new things to introduce to people and even more reasons why they should care.

  PR2.0 SocialMediaManifesto communications marketing integration manifesto BrianSolis socialmedia web2.0 communication social media pr social.marketing

• 08 Nov 08
  

  Aivar Ruukel

  social media web2.0 socialnetworking manifesto

• 30 Oct 08
  

  web2.0 marketing 2.0 community

• 15 Oct 08
  

  huaxunda china

  2008-01 best.practice social.marketing glossary

• 05 Oct 08
  
• 30 Sep 08
  

  Eric Kreider

  web2.0 web trends socialsoftware socialnetworking research socialmedia

• 20 Sep 08
  

  Scott Drummond

  This article by Brian Solis is so comprehensive it should be the starting point for anybody trying to map out the terrain in which social media strategists and community managers play. Absolutely fantastic article.

  web2.0 socialmedia strategy socialnetworking community

• 22 Aug 08
  

  Gabriela Grosseck

  The Social Media Manifesto – Integrating Social Media into Marketing Communications

  socialmedia marketing mru master

• 13 Aug 08
  

  Brian Cross

  social media manifesto - integrated marketing

  social media marketing integrated

• 09 Aug 08
  

  Yann Leroux

  social media reseausociaux manifesto

• 07 Aug 08
  

  Jeton Aliji

  This is a link that i should check out. I'm thinking about writing a capstone project. So this could be a good start.

  communication web2.0 capstone

• 

  Tom Beardshaw

  socialmedia web2.0 socialnetworking marketing Advertising pr communications

• 15 Jul 08
  

  dan krotz

  PR2.0

• 14 Jul 08
  

  jose corral

  travel2.0 web2.0 marketing socialmedia

• 01 Jun 08
  

  Jd lasica

  Integrating Social Media into Marketing Communications

  socialmarketing socialmedia consulting pr20 marketing

• 26 May 08
  

  manafu

  socialmediaseminar

• 05 May 08
  

  missashe

  socialmedia PR bestpractices resources

• 20 Apr 08
  

  Jaap Steinvoorte

  communication2.0 socialmedia marketing pr social community

• 17 Apr 08
  

  ruby quince

  good general article on the directions of marketing and social media

  pr SocialMedia

• 15 Apr 08
  

  Mark Greenfield

  blogs communication community marketing social

• 08 Apr 08
  

  Fred Cavazza

  social.media

• 03 Apr 08
  

  Tad Staley

  socialmedia

• 27 Mar 08
  

  Brian Solis

  2.0 bookmarking brian communication communications community edgework graph influence influential marketing media media2.0 network nowisgone pr pr2.0 press pressrelease public publicity publicrelations relations release social social-graph socialbookmarki

• 24 Mar 08
  

  John Fleming

  marketing

• 06 Feb 08
  

  midmarketplace_

  vc socialmedia socialnetworking strategy

• 

  Mike Nall

  vc socialmedia socialnetworking strategy

• 02 Feb 08
  

  Corinne Weisgerber

  SM Manifesto

  socialmedia PR2.0

• 25 Jan 08
  

  the hilker

  marketing blogging socialmedia web2.0 pr media social branding engagement community

• 22 Jan 08
  

  Zhifeng Sun

  【怎样将社会化营销整合到企业的营销实践中，未来的营销，理论与操作】

  2008-01 best.practice social.marketing glossary

• 21 Jan 08
  

  Søren Martin Mark Andersen

  The Future of Communications – A Manifesto for Integrating Social Media into Marketing

  marketing web2.0 socialmedia article academic

• 08 Jan 08
  

  Way to Blue

  definitions web2.0 pr socialmedia marketing

• 03 Dec 07
  

  jenniferfader

  del.icio.us imported socialmedia solis

• 19 Oct 07
  

  Lauren Vargas

  SocialMedia

• 18 Oct 07
  

  Kami Huyse

  Brian Solis lays out Social Media as it applies to PR and Marketing

  Philosophy BrianSolis SocialMediaClub Delicious

• 28 Sep 07
  

  Leo Rayman

  PR media social community future blogging Web2.0 socialmedia manifesto

• 14 Sep 07
  

  Sylvester Becker

  web2.0workshop

• 28 Aug 07
  

  Christian Kreutz

  The Future of Communications – A Manifesto for Integrating Social Media into Marketing

  public_relation marketing communication social_media future

• 21 Aug 07
  

  Krishnan Subramanian

  socialmedia manifesto marketing web2.0

• 18 Aug 07
  

  Hans De Keulenaer
• 14 Jul 07
  

  themediapod

  marketing web2.0 Blogging socialmedia

• 29 Jun 07
  

  Damien Saunders

  marketing socialmedia web2.0 socialnetworking

• 27 Jun 07
  

  mark o'toole

  msis socialweb web2.0

  web2.0 social media blogging communications marketing socialmedia msis

• 25 Jun 07
  

  maggie fox

  Brian emailed this to me because apparently I contributed to it in some way. Could it be that he just wanted me to blog about it? Nah! Don't be so cynical!!!

• 22 Jun 07
  

  Martin Hofmann
• 17 Jun 07
  

  The Future of Communications – A Manifesto for Integrating Social Media into Marketing

  blog branding socialmedia marketing delicious

• 16 Jun 07
  

  Norbert Taylor

  websuasion::keep in mind websuasion::book material aaa-exportable

• 13 Jun 07
  

  Marc Snyder

  The Future of Communications – A Manifesto for Integrating Social Media into Marketing

  Blogging médias sociaux relations publiques

• 12 Jun 07
  

  sgetgood

  blogging social socialmedia marketing

• 

  Joseph Thornley

  version one of the manifesto for helping marketers adapt to the rapidly evolving realm of social media.

  socialmedia bestpractices briansolis

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