Yahoo posted a blog about the upcoming Send Requirements and an FAQ with more information and Google provided more information as well. In this article you'll find some of the key information and the author promises to update it as more information is shared.
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In this 23-minute video Chad S. White discusses potential impact Generative AI may have on job roles, particularly junior positions, and its use in content creation, raising concerns about authenticity and transparency, as well as how corporations might define low-value work, the future of art and craft in an AI-dominated landscape, data privacy issues, and the effect of AI on social interactions and marketing. I found it very interesting!
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Deliverability expert Al Iverson posted a 23-minute video on his blog in which he explains what the List Unsubscribe header is, how it works and how ESPs need to implement it so that you are compliant with the latest Gmail & Yahoo requirements
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Some things to watch out for when using generative AI to improve your marketing campaigns and some good tips to help you getting it right.
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Learn how AI tools work, find out how marketers are using AI and a list of 15 tools to explore.
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If you want to make sure your emails are displaying correctly across all types of email clients on all types of devices, then this article on the Litmus blog is worth a read
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Generative AI helps marketers be more productive and save time, whereas deep learning will improve the performance of your campaigns. Chad S. White discusses both in this insightful article.
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Deliverability expert Matt Vernhout provides a bunch of really good tips on how solve email deliverability issues. Definitely worth a read!
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