-
The 22 Step Social Media Marketing Plan
Article listing social media examples / tools for marketing. Has several examples of how did companies manipulate/use social tools to promote their brands. (blogs, brand monitoring, voting, online video etc)
-
Here’s a framework of 22 tools to consider with notable brand examples:
-
-
The Secret to Finding Time For Social Media - Advertising Age - DigitalNext
How to find time for social media
-
Master of 500 Hats: Facebook Advertising Sucks? Nope, CPM Sucks. (and Widgets = Advertising 2.0)
Why the CPM model is not working for social media.
How does the social ad future looks like -
Putting Social Media Monetization in “Context”
Why the cpm model is not working for social media.
Finding a solution -
Go Slow With Video Ads in Social Media - ClickZ
Warming up the audience for video banners.
What should be done first...etc etc
Good point about tv not loosing significant audience over the internet-
Television networks took a while to leave behind their traditional ways and adapt to the online space. Now that they've realized that online viewership won't likely cannibalize their ratings, networks are leaders in the online video advertising space. This is made possible by two very important traits unique to broadcasters: they have a reserve of content that would make any online publisher's mouth water, and TV viewers are accustomed to advertising. This second point is what I want to focus on here because general acceptance of advertisements -- or lack thereof -- is what impedes online networks and communities from truly capitalizing on online video marketing.
-
-
advergirl: Series: Social Manifesto
A social media manifersto. How does social media work, how to build a social network, how companies use social networks
-
Why Facebook? | The Lost Jacket
Why did facebook performed better than Hi5.
Started up in a much controlled/safer environment -
Poken: The Future of Social Networking? | Streamlined Mind
Poken is a new offline social networking identification gadget that allaws you to exchange instant business cards
-
How Can Facebook Crack its Advertising Problem?
How Can Facebook Crack its Advertising Problem? Interesting approach though demo-psycho parameters.
It's all about timing... -
Edge: SOCIAL NETWORKS AND HAPPINESS By By Nicholas A. Christakis & James Fowler
Social networks and happiness
-
Brands Struggled With Social Media in '08 - ClickZ
Challenge of advertising in social media...How effective is it ?
Brands struggled with social media in 08 -
Facebook's Plan to Amp Up Ad Revenue - Advertising Age - Digital
Facebook new approach/plan towards ad revenue
-
Senior Females Storm Facebook, Older Users Fuel Growth - MarketingVOX
Senior females over the age of 55 is the fastest growing demographic group on Facebook.
Article also has additional stas for teens and men vs women stuff -
Amanda L. French, Ph.D. » Blog Archive » Facebook terms of service compared with MySpace, Flickr, Picasa, YouTube, LinkedIn, and Twitter
Comperative article regarding the TOS of social networks
facebook, myspace,flickr,picasa,youtube,linkedin,twitter -
Plugging in to Social Networkers’ Behavior - eMarketer
Discusses about brands plugging in and fascilating conversation in social networks rather than simply advertise on them
-
Five New Ways to Communicate in Social Media - ClickZ
5 new ways to communicate your product or service through social media
-
How-To: Lessons Worth Learning from Twitter's Success - MarketingVOX
How did twitter became so successful, so quickly
List Info
Sponsored Links
Elias Skenderidis's Public Lists (37)
- Bizzare/Funny stuff
- Children online
- Digital communication
- Digital culture
- Education
- Gaming
- Media planning
- Music
- Nudge-Nudge
- Online advertisment
- Online analytics
- Online Creative Showreal / Liberis meetings
- Online habbits
- Online identity
- Online market
- Online marketing
- Online metrics
- Online music
- Online optimization
- Online politics
- Online publishers
- Online radio
- Online reputation
- Online stats
- Online technologies
- Online tools
- Online video
- Parents online
- Presentations
- SEO-SEM-ADSense-ADwords
- Social media
- Survey / white papers / research
- Teleworking
- Travel
- Women online
