This link has been bookmarked by 11 people . It was first bookmarked on 20 Mar 2008, by Lauren Vargas.
I've been giving a lot of presos about social media, and I'm often asked "how do I measure the ROI" it's a FAQ http://tinyurl.com/36v3ee
A series that includes 'How Do I Talk to my Executives about Social Media?'. Seems to start at number 5?
analytics blogs marketing measurement metrics socialmedia pr socialnetworking web2.0 strategy
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