Five steps to a successful corporate Twitter presence - The Diigo Meta page

• 02 Jan 09
  

  Richard Fahey

  twitter brand corporate

• 26 Dec 08
  

  Tuija Aalto

  asiakassuhdeviestintä twitter pr marketing markkinointi mikrobloggaus

• 14 Dec 08
  

  Miguel Membrado

  A guide about corporate presence on Twitter. Twitter is becoming one the more powerful tool to let know a wide audience about something (new product, info, brand, etc...). So it is important to master it and to know how to take profit of this new media.

  twitter enterprise2.0 entreprise2.0

• 13 Dec 08
  

  Gerhard Kaefer

  guideline twitter

  • • Listen. It's easy to set up and subscribe to a search of your brand or company name.
      
    • Add value. Provide useful content for those that choose to follow you.
      
    • Only follow when followed or mentioned. Having an anonymous entity follow you is a bit like receiving spam - you don't know who it is or why you're getting it. If your following:followers ratio is more than 2:1 then you are probably being a bit desperate.
      
    • Reply. Respond to every tweet directed at you.
      
    • Use replies rather than direct messages. Be transparent about what you're saying to others on Twitter.
• 

  dominique turcq

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