Ten Common Objections to Social Media Adoption and How You Can Respond - ReadWriteWeb

29 Jul 09

Manmeet Singh

objections to social media

social

13 Feb 09

mary theberge

socialmedia luddites

The right tools for you will feel helpful in time, not like a burden. Experiment

30 Nov 08

M McBride

I decided to make a list of the Top 10 Objections to New Online Tools and What You Can Say in Response. I surveyed my nearly 1300 friends on Twitter and got all kinds of thoughtful replies.

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03 Nov 08

Jackie Ng

socialmedia

13 Oct 08

Tim V

social

17 Sep 08

Alexis Mons

Enterprise2

13 Jun 08

Michael Marlatt

Ten Common Objections to Social Media Adoption and How You
Can Respond

Written by Marshall
Kirkpatrick / January 7, 2008 12:28 PM / 20
Comments
Communicators [bloggers, tweeters] are so fickle, better to stay
unengaged than risk random brand damage. We don't want hostile comments left
about us on any forum we've legitimized.
2 more annotations...
- 9. There are so many tools that are similar, I can't tell where to
  invest my time so I don't use any of it at all.
  
  Possible replies:
  
  A little experimentation goes a long way.
  
  Try asking people in your field who have some experience what tools they are
  using.
  
  Try searching for keywords related to your work in various sites. You'll find
  out that way which sites are best suited for you.
- In my comment (see # 1), I mentioned Twine.
  
  Unfortunately, most people haven't had a chance to try Twine.
  
  Truth be told, most people haven't even seen a demo of Twine!!
  
  So here's the odd thing, voting for the Crunchies ends this Thursday. Twine
  is up for the "Innovation" award. But how can people vote for it if they haven't
  even seen a demo? Yet, to ignore Twine is to ignore the Semantic Web.
  
  Let's face it, all the other firms in the "Innovation" category are also
  doing cool things. But Twine is game changing. One-click social networking &
  auto-discovery, plus a knowledge management and collaboration tool -- for
  personal and business use. It's a superset of today's best social bookmarking
  sites, beyond being a better contact management system like Facebook, and it
  even fills a gap in the online dating sphere by filling the void between
  Match.com and eHarmony -- and it's free.
  
  Scoble recently did an interview with Twine's "Godfather," Nova Spivack. Nova
  is the founder and CEO of Radar Networks, the company behind Twine.
  
  Here's the video interview: http://doiop.com/Twine-60Minutes_with_Scoble .
  
  The Crunchies:
  http://vote.crunchies.techcrunch.com/category/view/innovation
  
  When you get in on the Twine public beta, be sure to look me up. My Twine
  user name is "davidlewis". (You won't be able to miss me.)

03 Jun 08

Dani Vaughn-Tucker

2.0 adoption communication information innovation marketing media strategy

15 May 08

Phil Liff-Grieff

social_media socialmedia web2.0

12 Apr 08

Up on a school cloud

Site ReadWriteWeb. Pourquoi Comment integrer nouveau outils Social Media : Social Bookmarking etc

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10 Apr 08

Pete Shelton

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03 Apr 08

Wade Ren

social-media

27 Mar 08

Brian Solis

kirkpatrick marshall media social

Noah Grabowitz

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26 Mar 08

Nadine Norris

SocialNetworking blogging collaboration

24 Mar 08

Vicki Davis

Import education for:wow2.0 socialnetworking twitter

23 Mar 08

Jennifer Dorman

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11 Feb 08

ifarmer Farmer

social-media

15 Jan 08

gsiemens

socialmedia

Jorunn Newth

socialmedia 2.0 luddites

14 Jan 08

Sue Tapp

blog socialsoftware

Britt Watwood

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12 Jan 08

Mike King

SocialNetworking SocialBookmarking

John Curry

socialmedia web2.0 week_3

Suzan Brandt

Edit PDF documents online free

PDF free

11 Jan 08

Jennifer Adams

SocialNetworking article

Michel Bauwens

Social-Software Social-Web P2P

10 Jan 08

edtechtalk

jm: "Ultimately, I'm not yet convinced myself that persuading anyone is the way to go "

20080113 social_networking socialnetworking

Jennifer Maddrell

jm: "Ultimately, I'm not yet convinced myself that persuading anyone is the way to go "

20080113 socialnetworking social_networking

Ultimately, I'm not yet convinced myself that persuading anyone is the way to go

09 Jan 08

Mathieu Plourde

A List of Objections, Replies and Concessions Regarding Social Media and Tools.

Twitter Facebook LinkedIn socialnetworking business list Howto

08 Jan 08

Stephan Dohrn

!imtech article blog for:webtastings socialnetworking web2.0

Martin M

adoption enterprise roi socialmedia

So if you're an ROI-head, pipe up. Links, traffic, mindshare, connections between people and early access to actionable information are the things I usually cite without quantifying.

Thomas Vander Wal

Marshall outlines the 10 common objections to social software/computing in the enterprise and the possible responses. I have a stack of responses I have been using and know of many more that are not included. This is a good start though.

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lauren pressley

2.0 adoption communication information innovation marketing media strategy

Edith Speller

Not the strongest responses, but a good start to persuading your organisation to interact with social media etc.

work web2.0 marketing

Wouter Van den Bosch

Steve Outing wrote a very good article at Editor and Publisher on Friday about the need for cultural change inside the newpapers around the US (found via the ...

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