Is Oprah Going to Save the Internet? - ReadWriteWeb - The Diigo Meta page

• 24 Mar 08
  

  Julia Lesage

  Oprah's live streaming video book reviews deliver up .5 million simultaneous streams in a two-week period; later available as podcasts on iTunes; breathes new life both into book sales and podcasts

  Internet business culturalstudies video users politicaleconomy news audio literature fiction rhetoric

• 

  Takuya Homma
  • Don't look now but Oprah is at the top of the iTunes podcasting chart. Her discussion series with writer Eckhart Tolle is bringing not just podcasting to her huge audience, she's doing a ten week "class" by live video with a Silverlight player and Skype discussions. It's events like this that change the technology landscape.
  • Just like the early adoption of RSS by the New York Times helped legitimize and distribute that technology so essential to the web today, so too will Oprah's use of podcasting, Silverlight and Skype likely be remembered as a turning point for the platforms of the future.
• 22 Mar 08
  

  Sallie Goetsch

  podcasting

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