Interesting concept of the social filter vs. the traditional editorial filter.
This link has been bookmarked by 17 people . It was first bookmarked on 28 Mar 2008, by Jeremy Price.
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04 Oct 11
Camilla KyndesenFeaturing the sentence: "If the news is that important, it will find me."
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27 Jul 11
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“I’d rather read an e-mail from a friend with an attached story than search through a newspaper to find the story.”
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this social filter is simply a technological version of the oldest tool in politics: word of mouth.
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half of respondents over the age of 50 and 39 percent of 30- to 49-year-olds reported watching local television news regularly for campaign news, while only 25 percent of people under 30 said they did.
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bypassing the context and analysis that seasoned journalists provide.
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28 Jun 11
Tom McHaleIt is not news that young politically minded viewers are turning to alternative sources like YouTube, Facebook and late-night comedy shows like “The Daily Show.” But that is only the beginning of how they process information.
According to interviews and recent surveys, younger voters tend to be not just consumers of news and current events but conduits as well — sending out e-mailed links and videos to friends and their social networks. And in turn, they rely on friends and online connections for news to come to them. In essence, they are replacing the professional filter — reading The Washington Post, clicking on CNN.com — with a social one. -
07 Apr 11
Fabian HerbelQuelle für: “If the news is that important, it will find me.”
Journalismus Medienkonsum Medienkompetenz SocialMedia Kuration
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01 Dec 09
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03 Nov 09
richard sambrookBrian Stelter on how the YOung see and consume news. "If its important it will find me"
nyt demographics news newspapers internet digital future futureofnews business
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14 May 09
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12 May 09
Will RichardsonAccording to interviews and recent surveys, younger voters tend to be not just consumers of news and current events but conduits as well — sending out e-mailed links and videos to friends and their social networks. And in turn, they rely on friends and on
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According to interviews and recent surveys, younger voters tend to be not just consumers of news and current events but conduits as well — sending out e-mailed links and videos to friends and their social networks. And in turn, they rely on friends and online connections for news to come to them. In essence, they are replacing the professional filter — reading The Washington Post, clicking on CNN.com — with a social one.
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Add Sticky NoteIn one sense, this social filter is simply a technological version of the oldest tool in politics: word of mouth. Jane Buckingham, the founder of the Intelligence Group, a market research company, said the “social media generation” was comfortable being in constant communication with others, so recommendations from friends or text messages from a campaign — information that is shared, but not sought — were perceived as natural.
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Fully two-thirds of Web users under 30 say they use social networking sites, while fewer than 20 percent of older users do. MySpace and Facebook create a sense of connection to the candidates. Between the two sites, Mr. Obama has about one million “friends,” Senator Hillary Rodham Clinton, his rival for the Democratic nomination, has roughly 330,000, and Senator John McCain, the presumed Republican nominee, has more than 140,000. Four out of 10 young people have watched candidate speeches, interviews, commercials or debates online, according to Pew, substantially more than people 30 and older.
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24 Apr 08
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04 Apr 08
David Wescottkinda what I've been talking about for a while.
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02 Apr 08
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According to interviews and recent surveys, younger voters tend to be not just consumers of news and current events but conduits as well — sending out e-mailed links and videos to friends and their social networks. And in turn, they rely on friends and online connections for news to come to them. In essence, they are replacing the professional filter — reading The Washington Post, clicking on CNN.com — with a social one.
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Ms. Buckingham recalled conducting a focus group where one of her subjects, a college student, said, “If the news is that important, it will find me.”
A December survey by the Pew Research Center for the People and the Press looked broadly at how media were being consumed this campaign. In the most striking finding, half of respondents over the age of 50 and 39 percent of 30- to 49-year-olds reported watching local television news regularly for campaign news, while only 25 percent of people under 30 said they did.
Fully two-thirds of Web users under 30 say they use social networking sites, while fewer than 20 percent of older users do. MySpace and Facebook create a sense of connection to the candidates. Between the two sites, Mr. Obama has about one million “friends,” Senator Hillary Rodham Clinton, his rival for the Democratic nomination, has roughly 330,000, and Senator John McCain, the presumed Republican nominee, has more than 140,000. Four out of 10 young people have watched candidate speeches, interviews, commercials or debates online, according to Pew, substantially more than people 30 and older.
Young people also identify online discussions with friends and videos as important sources of election information. The habits suggest that younger readers find themselves going straight to the source, bypassing the context and analysis that seasoned journalists provide.
In the days after Mr. Obama’s speech on race last week, for example, links to the transcript and the video were the most popular items posted on Facebook. On The New York Times’s Web site, the transcript of the speech ranked consistently higher on the most e-mailed list than the articles written about the speech.
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Although some college seniors may say they learned about Mr. Obama’s speech about race on CNN, more are likely to have seen it on YouTube, where it has been viewed almost 3.4 million times, or on Facebook, where it remains among the most shared links.
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28 Mar 08
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27 Mar 08
npclibraryyounger voters tend to be not just consumers of news and current events but conduits as well — sending out e-mailed links and videos to friends and their social networks
Public Stiky Notes
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