This link has been bookmarked by 2 people . It was first bookmarked on 08 Nov 2008, by Joel Liu.
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08 Nov 08
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Difficulty getting financing means fewer competitors entering the market and that there will be more media attention focused on young technology firms, Rose told those gathered at a Web 2.0 Summit in San Francisco.
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"Funding for consumer-oriented Web companies is going away and there will be a lot of opportunities out there."
Formidable social websites such as Digg, Facebook, and Flickr launched in 2004 when it was a "tough time" to get funding for websites geared to Internet surfers, according to Rose.
"We didn't launch during Web 2.0," Rose said, using a common reference to a second-generation Internet defined by online communities and user-shaped content.
"It is a very difficult time to launch new companies when there is a lot of other stuff going on."
News-ranking website Digg didn't face much competition during its first six to eight months, got generous coverage in the press and attracted a fan base of "early adopters whose time wasn't split with other products," Rose said.
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Rose said he cut marketing costs by being Digg's front man and getting his message out in "Diggnation" podcasts delivered to iPod MP3 players through Apple's online iTunes store. === Hot micro-blogging service Twitter provides a cost-free way for startup founders to build followings and keep their fans informed. === Fledgling Internet companies can improve chances of getting attention by posting online blog commentaries regarding competitors or hot issues in the marketplace. === Computer servers and bandwidth can be rented to save young companies from having to invest in expensive equipment, according to Rose.
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