This link has been bookmarked by 23 people . It was first bookmarked on 19 Aug 2008, by Scott Ashwell.
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19 May 09
Martin StabeTim O'Reilly (August 2008): "Now, I understand the value of linking to other articles on your own site -- everyone does it -- but to do so exclusively is a small tear in the fabric of the web, a small tear that will grow much larger if it remains unchecke
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26 Sep 08
evgeny yauhenioWhen this trend spreads (and I say "when", not "if"), this will be a tax on the utility of the web that must be counterbalanced by the utility of the intervening pages. If they are really good, with lots of useful, curated data that you wouldn't easily find elsewhere, this may be an acceptable tax. In fact, they may even be beneficial, and a real way to increase the value of the site to its readers. If they are purely designed to capture additional clicks, they will be a degradation of the web's fundamental currency, much like the black hat search engine pages that construct link farms out of search engine results.
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18 Sep 08
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07 Sep 08
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06 Sep 08
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At the time, I noted the way that more and more information that was once delivered by independent web sites was now being delivered directly by search engines, and that rather than linking out to others, there were strong signs of a trend towards keeping the link flow to themselves.
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30 Aug 08
deborah hustic- O'Reilly Radar (unfortunately, yes... if journalists or critics in different media find as something normal to simply rewrite / translate somebody else's text pretending they are inventing new theory, it's natural to expect they will link to themselves
web media articles links internet blogging journalism future trends socialmedia oreilly
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29 Aug 08
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24 Aug 08
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23 Aug 08
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22 Aug 08
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20 Aug 08
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19 Aug 08
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hubert guillaudTim O'Reilly s'énerve après ces sites (BusinessWeek, NYTimes, Techcrunch...) qui font plus de liens vers leurs pages que vers l'extérieur. Et rappelle 2 règles :
- moins de 50 % de vos liens doivent ramener vers vous.
- Assurez-vous que leur destination -
James CorbettI had the same issue with the Irish Indo Topic Pages
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Scott AshwellI'd like to put out two guidelines for anyone adopting this "link to myself" strategy:
1. Ensure that no more than 50% of the links on any page are to yourself. (Even this number may be too high.)
2. Ensure that the pages you create at those destinations are truly more valuable to your readers than any other external link you might provide.
The web is a great example of a system that works because most sites create more value than they capture. Maybe the tragedy of the commons in its future can be averted. Maybe not. It's up to each of us.web trends strategy links future socialmedia ethics oreilly o'reilly
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18 Aug 08
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