Ricardo Semler is the CEO of the Sao Paulo, Brazil-based company Semco, and his vision of leadership has been the driving force behind an organization so different, so innovative and so successful that the business world has been forced to sit up and pay attention.
Semler has chosen happiness as his driving force in business. He enjoys life and he wants Semco’s employees, customers, suppliers and community to be happy as well. That is the real motivation behind Semco. Not growth. Not profits. Not power. Not status. But happiness.
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Semler has chosen happiness as his driving force in business. He enjoys life and he wants Semco’s employees, customers, suppliers and community to be happy as well. That is the real motivation behind Semco. Not growth. Not profits. Not power. Not status. But happiness.
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Join Diigo for a free account, or sign in if you are already a member.