This link has been bookmarked by 38 people . It was first bookmarked on 11 Dec 2007, by Martin M.
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21 Oct 10
Gordon RossTo generalize, let's consider two types of social networks: ego-centric and object-centric. An ego-centric social network places the individual as the core of the network experience (Orkut, Facebook, LinkedIn, Friendster) while the object-centric network
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02 Oct 08
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Gonzalo BacigalupeTo generalize, let's consider two types of social networks: ego-centric and object-centric. An ego-centric social network places the individual as the core of the network experience (Orkut, Facebook, LinkedIn, Friendster) while the object-centric network
blog blogs e-learning Education socialnetworking network networks social socialsoftware sociology Technology
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11 Dec 07
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To generalize, let's consider two types of social networks: ego-centric and object-centric. An ego-centric social network places the individual as the core of the network experience (Orkut, Facebook, LinkedIn, Friendster) while the object-centric network places a non-ego element at the center of the network. Examples of object-centric networks include Flickr (social object: photograph), Dopplr (social object: travel instance), del.icio.us (social object: hyperlink) and Digg (social object: news item). The characteristics of ego- and object-centric networks are similar, and a human can certainly be considered a social object, but I delineate based on the significant experiential difference.
In a post I wrote exploring the network effect multiplier, the value proposition of object-centric social networks is described. Object-centric social networks offer core value, which is multiplied by network value. -
Therefore, the idea of college students jumping ship from Facebook to an empty Facebook-clone is pretty ridiculous. No matter how many features, or whatever, these nets have - the features aren't the motivating factor. So what will be the next big thing? It will be a situationally relevant social experience that exploits dense, underserved clusters, treating the ego-centric aspects as a sub-feature. I'm almost certain that the experience will be mobile based, incorporating geolocational data and personal beacons. We'll still want a rich social experience, but this experience will be secondary to the core situationally relevant need answered by the site (be it positional data or otherwise).
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06 Dec 07
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03 Dec 07
Lambert HellerFred Stutzman (Info- & Library Science UNC) on differences between object-centered and ego-centered social networks, the rise and fall of facebook and future social networks.
blogpost via:fstutzman facebook myspace socialnetworking socialsoftware Web2.0 lang:en year:2007 bibtag09 session153
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Fred Stutzman (Info- & Library Science UNC) on differences between object-centered and ego-centered social networks, the rise and fall of facebook and future social networks.
blogpost via:fstutzman facebook myspace socialnetworking socialsoftware Web2.0 lang:en year:2007 bibtag09 session153
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01 Dec 07
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30 Nov 07
michelemmartinThis may be why social networks like Ning have difficulty continuing--they are more ego-centric, even if they develop around common interests.
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29 Nov 07
Alan LevineAn ego-centric social network places the individual as the core of the network experience (Orkut, Facebook, LinkedIn, Friendster) while the object-centric network places a non-ego element at the center of the network.
community facebook flickr socialnetworking socialos hznmc hz08 newcomm
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14 Nov 07
kanterTo generalize, let's consider two types of social networks:
ego-centric and object-centric. An ego-centric social network places the
individual as the core of the network experience (Orkut, Facebook,
LinkedIn, Friendster) while the object-centric ne -
12 Nov 07
Jason WehmhoenerTo generalize, let's consider two types of social networks: ego-centric and object-centric. An ego-centric social network places the individual as the core of the network experience (Orkut, Facebook, LinkedIn, Friendster) while the object-centric network
SocialNetworking SocialSoftware egocentric objectcentric delicious
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11 Nov 07
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07 Nov 07
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alex de carvalhoThe next transition, however, is a few years off. We've got another 1-2 more years of significant Facebook growth. I expect their network will top off around 250-300M members before the next phase transition occurs. This will make Facebook an extremely we
analysis research socialnetworking socialsoftware strategy technology socialobject
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Adam Crowe"... the next big thing? It will be a situationally relevant social experience that exploits dense, underserved clusters, treating ego-centric aspects as a sub-feature... [it] will be mobile based, incorporating geolocational data and personal beacons."
socialobjects socialnetworking mobile location context facebook weakties myspace
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