"When compared with older users, young adults are more likely to restrict what they share and whom they share it with. “Contrary to the popular perception that younger users embrace a laissez-faire attitude about their online reputations, young adults are often more vigilant than older adults when it comes to managing their online identities,” said Madden. "
"Facebook helps you connect and share with the people in your life. Whether you want to or not."
"Talk without sharing your real number. Get a virtual phone number that will forward calls to any phone.
iNumbr makes it simple to control who can call you and when. "
Have you ever downloaded a software, where you have to register with your e-mail to receive the activation-code or the download-link?
Have you ever registered to a forum with your real e-mail, just to post one question?
There are a lot of such scenarios. And in each one, you give your real e-mail address and get tons of junk-mail as a thankyou.
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Groups interested in privacy