This is a game changer for school marketers and school leaders.
You can now go live on your school’s Facebook page. This option is built into your Facebook page.
Think about this opportunity. This is the primary social media site that your parents use. Now, you can broadcast anything live that you want to your fans.
From Elena Aguilar - "here are many things that we can do -- as team leaders or members of teams -- to turn our team towards healthy communication."
From Richard Byrne - Through SimplyCircle you can create an online community for parents of students in your classroom. You can use SimplyCircle to send messages, organize tasks for parent-volunteers, and post updates about things happening in your classroom and in your school. Parents don't have to sign into SimplyCircle daily because you can choose to send a daily digest of updates to their email addresses.
A good look at the pros and cons of using a blog to communicate information to parents
I used to be scared to experiment with our marketing.
I thought that I there was the potential for me to “screw something up” and I didn’t want to hurt my school’s name. The realization is that you won’t screw anything up. The reality is that the worse case scenario is that no one will pay attention. You need to learn from that lack of attention and try something else.
Great examnple of Student-led iConferences
schools need to embrace a new vision for school communications both externally and internally.
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