Still time to update e-commerce systems before the holidays - The advent of cloud-based solutions make it possible to overhaul an e-commerce platform in as few as 10 weeks.
Hot Applications For SaaS In Retail
Oracle's David Dorf agrees that the agility of data access and analysis afforded by the cloud is fueling its adoption. Leveraging SaaS-based analytics tools, he says, allows retail tech shops to move away from mundane IT tasks and refocus their efforts on real retail work. "SaaS lightens the load on IT by removing the burdens associated with backups, audits, upgrades, and security management. Business insight afforded by SaaS-based analytics tools affords retailers a really good understanding of the data they already have," says Dorf. "As we add more analytics capabilities via the cloud, we can grant that access more quickly via automatic upgrades, which dramatically reduces the retailer's time to value." Because these tools are offered in a pay-only- for-what-you-use style fashioned after the utilities model, retailers can strategically and incrementally build on their data analytics initiatives at their own pace. "Retailers have been sitting on a lot of Big Data for a long time. SaaS-based analytics applies 'Big Science' to that Big Data, allowing merchants to finally extract value from it," says Dorf.
Since replacing its home-grown e-commerce software in 2011 with Oracle Corp.’s Oracle Commerce software, National Pen has grown e-commerce sales by about 20% per year, CEO Dave Thompson says. As a result, e-commerce now accounts for 20% of total revenue, or $54 million out of $270 million this year, he notes.
Women’s contemporary jewelry and accessory retailer Charming Charlie, known for carrying a wide array of accessible fashion accessories merchandised by color, has met widespread consumer demand with aggressive growth and a timely upgrade to Oracle Retail Merchandising solutions that supports both its immediate needs and its international expansion plans.
Following the implementation of a new e-Commerce solution from Oracle, National Pen has seen its loyalty and retention rates rise significantly; and e-Commerce average order size is now 20% larger than the company's traditional direct mail orders. National Pen, a 60-year-old company, supplies personalized, branded products to more than 1.2 million customers in 27 countries.
Returns are a fact of retailing and merchants have to be ready to deal with them. For instance, Stage’s Oracle Corp. merchandising system allows the retailer to route online returns to either a distribution center if an item is still in season and salable or, if it isn’t, to one of four clearance centers the chain maintains.
During the holiday season, Hunter sets up special arrangements with makers of traditional holiday gifts, such as heated ice scrapers and other small items that might be featured in a Black Friday display, to have those products returned directly to the manufacturers or to have them shipped back in bulk from the stores’ returned goods center in Jacksonville, Texas. Some vendors also agree to take back unsold products.
Neiman Marcus generates more than a quarter of revenue online so far this year - In its IPO filing, the luxury retailer says it plans to invest more in mobile. “We are able to associate substantially all browsing behavior on our digital platforms with unique individuals,” the company states in the filing. “By aggregating this data and employing advanced analytics, we are able to generate a single view of these customers' engagement with our brands. We utilize this data to enhance the interactions with our customers when they are in our stores and personalize the presentation of merchandise to our customers when they shop online.”
Neiman Marcus uses Bloomreach, Oracle, Rapleaf, RichRelevance, WibiData and in-house services for personalization, according to Top500Guide.com.
Women's contemporary jewelry and accessory retailer Charming Charlie has met consumer demand with a timely technology upgrade that supports both its immediate needs and its international expansion plans.
Charming Charlie, fashion retailer for women, has upgraded to Oracle Retail Merchandising solutions to support expansion plans.
Oracle Retail's Merchandising Solutions Bring World-Class Capabilities to Charming Charlie
Charming Charlie, known for carrying a wide array of accessible fashion accessories merchandised by color, has met widespread consumer demand with aggressive growth and a timely upgrade to Oracle Retail Merchandising solutions that supports both its immediate needs and its international expansion plans.
Charming Charlie, a women's contemporary jewellery and accessory retailer, has met widespread consumer demand with aggressive growth, following timely upgrade to Oracle Retail Merchandising solutions.
Over a 13-month period beginning in late 2013, Charming Charlie implemented several Oracle solutions including its Merchandising System, Retail Trade Management, Price Management, Invoice Match and Store Inventory Management.
Survey: Amping up tech spending - Internet Retailer exclusive survey results find that in the next year most online retailers will spend more on technology, with many focusing on applications that will help them acquire customers and please mobile shoppers
Retail is becoming an increasingly hot market for hosted cloud computing providers. Some of those providers, such as Amazon Web Services (AWS) and the Aliyun cloud division of Alibaba, are operated by retailers.
Women's contemporary jewelry and accessory retailer Charming Charlie has selected Oracle Retail Merchandising solutions to support both its immediate business needs and its international expansion plans.
When consumer demand for the latest trends surges, fashion retailers must move quickly to engage with shoppers and ensure they have the right product mix on the shelves.
Hosted cloud computing is becoming an increasingly hot market. Amazon Web Services (AWS), which recently launched a major Indian initiative in Alibaba’s backyard, maintains a dominant position. Oracle has released a slew of more than 24 new additions to the Oracle Cloud Platform.
Also Google is entering a new partnership that will base the next generation of JDA Software Group of cloud-based omnichannel and supply chain solutions on the public Google Cloud Platform.
"...We’re really marrying up purchase behavior within the stores, purchase behavior in the digital channels and other external information to put together more relevant assortments. It’s a great partnership between our merchants and our e-commerce business to bring it to life."
The dawn of cloud-based retail as a service (RaaS) platforms, such as Oracle’s new suite of Oracle Retail cloud services, enables retailers to use the cloud to manage everything from inventory and e-commerce to customer engagement and order fulfillment.