lower the cost of health care and improve the quality of medical care
new, lower cost medical technology
$3 billion
15 percent
electronic medical records and other medical information technology
100 million additional people each year
health care division, which sells about $18 billion worth of diagnostic equipment for hospitals and health care information technology annually
We can make money solving big problems on big global stages with technology
GE is positioning itself to take advantage of a push to lower costs and expand health care.
new technologies could save money
GE plans to use its NBC television networks as a way to increase consumer knowledge about health, and will launch a daily program devoted to health in June on MSNBC
Currently, outside China, 75 per cent of the company's sales come from large enterprises, close to 25 per cent from small and medium businesses (SMBs) and almost nothing from consumer sales. In China, it's the reverse:
'emerging markets' such as India and Brazil as the key growth drivers.
'duplicating' in these markets Lenovo's success in China
similar status quo of India's market to China's
this year it has elevated India as a separate geography
among the fastest-growing PC markets in the world
IDC expects PC sales to grow at 32 per cent year on year
not only in urban but also rural areas.
Currently, the company is offering only its 'Think' line of products
consumer market, the company will roll out Lenovo-branded PCs
overall PC market (both commercial and consumer) in terms of unit shipments, Lenovo ranks third with a 9 per cent market share, after HP (19 per cent) and HCL (13 per cent)
will reach out to this market initially through more than 40 Lenovo exclusive storefronts and 100 multi-branded outlets
look small in comparison with HCL and HP
targeting tier II and tier III cities as key markets
seeking new partners in regional markets
an "express strategy" in place
combination packages designed to suit a variety of needs and budgets
low-budget ThinkCentre E series,
the company's marketing division
Lenovo ads are running in print, radio, television and the Internet.
This market cannot be penetrated overnight. The infrastructure is different; it requires huge investments, commitment and time
HCL and HP have both been aggressive on pricing
Lenovo's strategy in India is the same as it is for all markets
the two markets are very similar
Lenovo China's research-oriented approach
market based
Our business model is a global strategy customised for local market demands
at the beginning phase, having a lot to learn in India local market