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B.L. Ochman's List: Facebook
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Relationship Statuses in 2010:
43,869,800 changed their status to single
3,025,791 changed their status to "it's complicated"
28,460,516 changed their status to in a relationship
5,974,574 changed their status to engaged
36,774,801 changes their status to married
What 20 minutes on Facebook looks like
Shared links: 1,000,000 every 20 minutes
Tagged photos: 1,323,000
Event invites sent out: 1,484,000
Wall Posts: 1,587,000
Status updates: 1,851,000
Friend requests accepted: 1,972,000
Photos uploaded: 2,716,000
Comments: 10,208,000
Message: 4,632,000
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Feb 14, 11
fabulous portugese light show
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Apr 19, 11
All will be fine until someone asks the value of those fans. My answer? Zero. Completely zero. There are a variety of estimates out there with respect to the value of the Facebook fan. A panel at the just completed SXSW conference surfaced figures ranging from $136.38 to $1.07, depending on the source and methodology. What is clear is that the answer is “it depends.” It depends on how you got those fans, if they were incremental or simply your most loyal customers, and most importantly, what you do with them. But their base value is zero.
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All will be fine until someone asks the value of those fans. My answer? Zero. Completely zero. There are a variety of estimates out there with respect to the value of the Facebook fan. A panel at the just completed SXSW conference surfaced figures ranging from $136.38 to $1.07, depending on the source and methodology. What is clear is that the answer is “it depends.” It depends on how you got those fans, if they were incremental or simply your most loyal customers, and most importantly, what you do with them. But their base value is zero.
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Facebook fans are not worth anything if you bought them. And they're certainly not worth anything if you don't do something with them.
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May 03, 11
Facebook manual for building and managing Pages
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