Elizabeth Wargo's List: Facets of schools digital footprint

• Name, address, and phone number are just the basics in a world where voluntarily posting self-authored content such as text, photos, and video has become a cornerstone of engagement in the era of the participatory Web.
• Internet users are becoming more aware of their digital footprint; 47% have searched for information about themselves online, up from just 22% five years ago.
• • Summarized in Part One of PREDLD 559 what is a digital footprint
• Unlike footprints left in the sand at the beach, our online data trails often stick around long after the tide has gone out.

• Three-quarters of self-searchers (74%) have checked up on their digital footprints only once or twice.

   
• Few internet users say their political affiliation, cell phone number, or videos of them appear online.
• • Part Two Why Schools Should Monitor Their DIgital Footprint   "Most internet users...
• Most internet users are not concerned about the amount of information available about them online, and most do not take steps to limit that information.

• Online adults can be divided into four categories based on their level of concern about their online information and whether or not they take steps to limit their online footprint:

   
   
  •   Confident Creatives are the smallest of the four groups, comprising 17% of online adults. They say they do not worry about the availability of their online data, and actively upload content, but still take steps to limit their personal information.
   
  • The Concerned and Careful fret about the personal information available about them online and take steps to proactively limit their own online data. One in five online adults (21%) fall into this category.
   
  • Despite being anxious about how much information is available about them, members of the Worried by the Wayside group do not actively limit their online information. This group contains 18% of online adults.
   
  • The Unfazed and Inactive group is the largest of the four groups—43% of online adults fall into this category. They neither worry about their personal information nor take steps to limit the amount of information that can be found out about them online.

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• Shoening said she wants to convey the message that social networking can be a positive, constructive tool.

• People are watching 2 billion videos a day on YouTube and uploading hundreds of thousands of videos daily. In fact, every minute, 24 hours of video is uploaded to YouTube.