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Stefan Wolpers's List: Analytics
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Aug 20, 13
You just spent a bunch of money and time building out some cool new stuff on your site, but how do you make sure your visitors and interacting with it? Reader, meet Event Tracking; Event Tracking meet the reader.
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Aug 20, 13
Google Analytics is a wonderful tool, but learning your way around it and fully benefiting from it can be a challenge. Here we’ve categorized over 50 resources that will help you understand and use Google Analytics to its full potential. Read on, and you’ll undoubtedly find something useful no matter how experienced you are.
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Mar 28, 13
With the analytics tools today, it's easy to measure hundreds if not thousands of different metrics for your business. Cutting through all the chaff to determine the most important or insightful metrics can be quite a challenge.
Below are the ten metrics I've found to be most useful in board meetings. They answer the questions of how should a startup founder might measuring the business at the highest level. You should have many more metrics than these, but I've highlighted the ones that I recommend presenting to your board and reviewing each week. -
Oct 05, 12
Event tracking in Analytics is awesome! There really is no other word to describe it, so it’s unfortunate when it feels like everyone isn’t making the most out of an amazing resource built directly into Google Analytics. With that in mind, I wanted to share some of the ways that I use event tracking on real projects…
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Mar 02, 12
11 Google Analytics Tricks to Use for Your Website
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Sep 19, 11
Das Institut für IT-Recht IITR (www.iitr.de) informiert: Die Hamburger Datenschutz-Aufsichtsbehörde hat sich mit Google auf eine datenschutzkonforme Einsatzmöglichkeit von Google Analytics verständigt. Die Einigung war nach entsprechenden Äußerungen erwartet worden. Damit scheint eine längere Auseinandersetzung um den Einsatz von Google Analytics beigelegt. Webseitenbetreiber sollten zukünftig einige Punkte beachten.
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Nov 29, 10
The goal of my recent post on the Yahoo! Web Analytics blog was to pull us up 10,000 feet to do something we do less than 1% of the time in the web analytics world – look at the bigger business picture.
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Feb 25, 10
"Google Analytics for Facebook Fan Pages"
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Apr 16, 10
"Twazzup Launches New Twitter Analytics Service and Web-Based Twitter Client"
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