"The very definition of what it means to have a hit is ever-changing these days,”
While those avenues are still viable, one needn't look any further than Cee Lo, Gotye, PSY or now Baauer to know that a song can be a massive hit on YouTube alone."
From Bieber and Baauer to Macklemore and Psy, YouTube is proving to be a launchpad for both established artists and the next generation of music talent.”