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This list showcases information and references related to social media and how it has been applied to online recruiting.
Updated on Jun 03, 09
Created on Jun 28, 08
Category: Computers & Internet
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Michael Marlatt's List: A Look at Social Media & Recruiting
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Social media is a constant conversation and because of this, business is now a constant conversation. It’s a comment string on Brazen Careerist, it’s someone’s Facebook wall, and it’s a Linked In recommendation. Someone, somewhere is out there talking about your company, and they can say whatever they want. All you can do is control the conversation.
Controlling the conversation does not mean telling people how to talk about your company or spamming a couple bloggers with job postings or company descriptions. It means creating a presence where you can initiate and continue a conversation.
What social media requires is authenticity, because even a newbie social media user can sniff out a phony quickly.
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We love this story. Back in July we wrote about the inspiring experience of Peldi Guilizzoni, a lone software developer who'd built a web design mock-up tool called Balsamiq and who was opening up his financial records on his blog to show everyone how things were going. We'd been following his progress since before he launched, but just 6 weeks after Balsamiq hit the market at roughly $79 per license, we wrote that Peldi had already made $10k in revenue.
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