285 items | 3 visits
Links related to social media, marketing, and internet trends.
Updated on Sep 11, 18
Created on Jun 04, 13
Category: Computers & Internet
URL:
Mathieu Plourde's List: sm-marketing
-
Sep 11, 18
"What exactly is a brand voice? Adweek puts it succinctly: “When we say brand voice, we mean the authentic personality of your brand. Ask yourself: ‘Who would my brand be if it were a real person? What would it sound like?’ That is the voice of your brand.”"
-
Oct 13, 16
"Influencers are the golden children of marketing strategies right now. Rebecca Minkoff even put influencers front and center in her New York Fashion Week runway show, featuring several popular fashion bloggers—including Chriselle Lim and Arielle Charnas—as models in her Greene Street production.
Influencers are the new celebrity endorsements." -
Jul 13, 16
"Figuring out whether your business is a PokeStop or Gym is the first thing you should do. PokeStops and Gyms attract foot traffic without any effort-players flock to them for rewards and to battle other players-and they can be leveraged for massive sales if you know how."
-
Jun 21, 16
"A recent study indicated that 42% of people expect a response on social media within 60 minutes."
-
Mar 23, 16
"The ad, which dates to 2008, shows a fry made to look like a raised middle finger, Mashable reports."
-
Feb 24, 16
"“I didn’t let my child loose on the streets without teaching her about traffic and looking both ways. Similarly, I don’t like to see otherwise well-educated people loose in digital culture without knowing something about what makes a small-world network work or why a portfolio of weak ties is important. Networks particularly affect privacy and reputation—the places where our private lives intersect or collide with public knowledge, whether or not we know what to do about it.”"
-
-
-
Nov 17, 15
"From peppy life lessons on Facebook, to fitness freaks showing off their hard-earned results on Instagram, we have reached peak inspiration overload.
And the people are revolting in protest." -
Nov 17, 15
"The U.S. Military Academy at West Point is among 45 schools worldwide whose students are developing programs to battle extremism, but not with fighter jets or ground troops. It's a war of ideas in which participants use the same social media and other marketing tactics that have been harnessed aggressively as recruitment armaments for the Islamic State."
-
Nov 16, 15
"Facebook activated its Safety Check tool, which allows users in an area affected by a crisis to mark themselves or others as safe. Facebook created the tool to help in times of crisis, a spokeswoman, Anna Richardson White, said on Saturday, and it has activated it five times in the last year after natural disasters. But this was the first time it was activated for something like this, she said.
“People turn to Facebook to check on loved ones and get updates, which is why we created Safety Check and why we have activated it for people in Paris,” Ms. White said." -
Sep 29, 15
"While you might think that social media use peaks over the weekend when people have more free time, that’s not the case — many take a break over the weekend when they’re not at their desks and surrounded by electronic devices."
-
Sep 25, 15
"the author of the report states that, "there is a lot of conflicting data relating to Google+’s relevance as a social media platform. Our data suggests it probably shouldn’t be a top priority for digital marketers.” Do you agree with that, or do you think Google+ really should be a priority?"
-
Sep 25, 15
"When Facebook users see favorable comments on the social media site about a political candidate, those opinions positively influence their own views of the politician, while unfavorable comments have a negative effect, according to a new paper by University of Delaware researchers."
-
Sep 23, 15
"the kit, Sagan argues, isn’t merely a tool of science — rather, it contains invaluable tools of healthy skepticism that apply just as elegantly, and just as necessarily, to everyday life. By adopting the kit, we can all shield ourselves against clueless guile and deliberate manipulation."
-
Sep 22, 15
"When it comes to B2B businesses and corporate YouTube pages–and why you might want to optimize them to take full advantage of all SEO benefits–consider this: YouTube is the second largest search engine on the Internet. The only larger search engine (today anyway), is The Google, YouTube’s parent company. In fact, according to Alexa and SimilarWeb, YouTube attracts the third highest amount of traffic of all websites in the world."
-
Jul 05, 11
Search over 550 popular social networks, over 150 domain names, and the entire USPTO Trademark Database to instantly secure your brand on the internet.
List Comments
(0)
List Info