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Rebecca Lynn's List: Reference

    • However, beyond scalability lies another, potentially even more important  and valuable prospect. If digital reference can truly scale, using its  resources to responded to ever-greater numbers of needs, then reference in  general would be able to bid for true centrality,  simultaneously woven into the fabric of libraries and the everyday  information lives of their clients, reinforcing the importance of libraries  and their services – and also the ability and even necessity of libraries  to serve people beyond the walls of their physical and necessary buildings.
    • Digital reference has never been – though it often seemed like it was  – just about answering questions via email or instant messaging. Answering  questions is how it started, but in fact there is a far more intriguing  matter at its heart which has yet to be solved or appreciated for what it  could be.

       

      That matter is scalability. For its entire history, reference work  has been piece work, one person at a time, one question at a time,  individually tailored service and responses. In a strictly local and  community-based organization, that makes perfect sense.

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  • Jun 17, 08

    Meebo chat to a librarian pops up in online catalog if there is no responses found. Sweet.

    • How our country deals with the realities of the Information Age will have enormous impact on our democratic way of life and on our nation's ability to compete internationally.
    • Ultimately, information literate people are those who have learned how to learn.

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    • The reassuring phrase ‘relevance ranking’, suggesting that the search is nuanced to the subject rather than simply keywords, is extremely misleading. In genuinely surveying a subject, Google remains hugely inferior to something as old-fashioned as a library catalogue itemised according to conceptual categories.
    • ‘sponsored links’. “Google ads are unusually effective because most people don’t realize they’re ads,”

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