85 items | 2 visits
Judi Window's List: Social Media
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Mar 24, 16
Introduction to Public Relations | What is PR?
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Feb 27, 16
Facebook users can once again expect to see a change to their News Feeds. The social media company is tweaking its algorithm to sift through and weed out posts you might not be as interested in at the top of your feed.
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Sep 24, 15
Way too often—several times a week—I'm amazed by what some marketers are still measuring.
Maybe they don't know any better.
Maybe some are just married to legacy metrics that were once logical but now just need to die. -
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Aug 10, 15
Consumer behavior and expectations have forever changed. With powerful phones in our pockets, we do more than just check the time, text a spouse, or catch up with friends. We turn our phone with intent and expect brands to deliver immediate answers. It's in these I-want-to-know , I-want-to-go, I-want-to-do, I-want-to-buy moments that decisions are made and preferences are shaped.
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Apr 17, 15
How to design a website or newsletter to make it easier to read
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Sep 05, 14
"For too long, the greatest feature of Twitter has been completely hidden from most people. Implementing this strategy will change the way you think about Twitter. Creating a Twitter list for your market is one of the most useful market research tools you have. "
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Aug 13, 14
"You can link content you publish on a specific domain (such as www.wired.com) to your Google+ profile."
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Jul 18, 14
"Do you know how to use Feedly? If not, then this tutorial will teach you the basics of it and explain why using RSS feeds in general will make your life easier."
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May 20, 14
Hootsuite Guides and Resources for Social Media
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May 20, 14
"So, you have accounts for your organization on Twitter and Facebook… maybe even LinkedIn. But does your organization have an account on Pinterest? If not, you may consider jumping on board, especially since a survey by the Pew Research Center found that Pinterest is more popular than Twitter."
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May 10, 14
"Social media is a proven way for businesses to connect with potential and existing customers. Because that type of connection is quite valuable, social media can be directly responsible for increasing revenue. While social media is quite powerful, it does come with some challenges. Since they have so many components, that’s especially true for franchises."
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Apr 18, 14
"Every time you log in to Facebook, you are potentially exposed to 1,500 pieces of content, according to Digital Marketing Ramblings. While that content ranges from useful, original and thought provoking to repeated, overused and pointless, Facebook has instituted changes to the algorithm in order to vary what users see in their news feeds. Facebook’s goal is to keep users engaged and on the site longer."
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Apr 18, 14
"Use the Proper Image Dimensions for Social Profiles and Posts"
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Apr 18, 14
"Google Authorship is one of the most important features of the new era of content marketing. It’s an authority or trust badge that signals to search engines and readers alike that your content is trustworthy, reputable, and high-quality."
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Mar 25, 14
"From a distance, content marketing looks easy. You create and launch your corporate blog and start publishing content, right?"
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