Jjdelvecchio's List: Timeline Project Art History

Johann Gutenberg. (2013). Columbia Electronic Encyclopedia, 6th Edition, 1

Description of Graphic Design as defined by the The American Institue of Graphic Design.

1946-Events in history sparked inspiration and purpose for many posters and Graphic Design works. Some  of these pieces were used for motivation to get the country to follow suit, others were used for propaganda.It is 1942,  WWII and the men of the country are in the fight against the Axis of Evil, and have been called to duty. Back on the home front the workforce is faced with a shortage of factory workers and tradesman to build planes, vehicles, and equipment for the troops. Women of the time needed to step into those roles. One of the most famous pieces during this period was the "We Can Do IT" poster, designed by J Howard Miller feature a version of  "Rosie the Riveter".  Her strong, determined dimenor, rolling up her sleeves and ready to get to work, inspired and motivated a nation of women who did there part and stepped up in to the role that was earlier held by men.

Whether you voted for him or not, the 2008 Presidential election was a milestone in American history and a turning point for change in this country. The first African American President took office and his campaign poster designed by Obey artist/creator Shepherd Fairey would be go down in history as the most recognized and famous campaign posters in history. Aside forwhat the poster evoked, and that was the dull , almost calming colors for the American people to look at and simply associate the candidate and newly appointed Barrack Obama as someone who was going to turn this country off of the road it had been going down for the previous eight years. Feirey is noted as one of most reputable Graphic Artists of his time and has sparked a movement with his Obey clothing line that it is more that just a cool logo, it is a thought provoking brand that challenges even evokes the view to question all that is around them.

http://www.complex.com/art-design/2012/03/20-graphic-designers-you-should-know#21
As an Electrician and Engineer working on on boats large and small by day, I often stop to admire things that most of my counterparts pay absolutely no attention to. That is the amazing logos of of the manufacturer's whos equipment and products I use and maintain. The simple use of colors, bold typefaces and in the spirit of minimal manufacturing and engineering logos, I have come to discover the magnificent Graphic Designers behind some of these iconic logos in the mechanical and electrical trades. Paul Rand is one of them, who's logos consist of Cummins, a large diesel engine manufacturer, as well as Yale and Westinghouse Electric to name a few. He is also the designer of a little TV station called ABC's logo, and UPS as well.

http://www.complex.com/art-design/2012/03/20-graphic-designers-you-should-know#21

Dwiggins

William Addison Dwiggins coins the phrase "Graphic Designer". Amongst other things, his life's work and design revelutionized book design and the way we use Typface in twentieth century through his finely honed expertise in layout design and his creation of over 23 new fonts.

noted by rolling stone magazine as the 8th best logo over the past 35 years

The FEDEX, designed by Lindon Leader logo is a complete reduex of the older dated logo and is by far much more complex that just some bold clors and text. In fact a lot of research went into the this logo. In Mathew May's  The Laws of Subtraction. He highlights the genieous behind this award winning logo is whats not there that makes it so effective, and how it subconsciously plays on the mind portraying a brand and logog that repressents a speedy parcial company indicative of the negativley spaced arrow comprised of the E and X being placed together.

Milton Glasser is recognized as one of the most influencial designers of the 20th century. He has an abundance of work containing his design theories that have become the standard for design principles in the industry. His works include the famous 1976  I (heart) NY logo, among others. In 1954 he founded Pushpin Studios with Reynold Ruffins, Seymoour Chwast and Edward Sorel. In 1968 he founded New York Magazine where he acted as President of Design and in 1983 he formed the publication desiugn firm WBMG with Walter Bernard.