Jérémy SINTES's List: humanité 2.0

• control the next steps of human evolution

• positive effects of mindfulness meditation on pain and working memory may result from an improved ability to regulate alpha rhythms to deal with an often-overstimulating world.

• interface cerveau - ordinateur permettant de composer un numéro de téléphone par la pensée.

• The mobile industry is going through significant transition from being voice-centric to data-centric
• obile industry is going through significant transition from being voice-centric to data-centric
• Mobile ecosystem is getting complex
• One product launch, one acquisition, one alliance can change the game in an instant
• the majority of the growth over the next 10 years is going to come from the developing world
• In 1998, the developed nations accounted for over 76 percent of the mobile subscribers worldwide. In 2010, this number dropped to 22 percent and by 2020, only 16 percent of the mobile subscribers will come from today's developed nations.
• the long-term mobile services platform is to envision a modular and decentralized framework that enables plug and play and integration through Software-As-A-Service (SaaS) architecture, where each module is available on demand
• Mobile affords the opportunity for instant commerce, from first sight to complete transaction in a matter of seconds
• While the enormity of options available might seem overwhelming, it presents a rare opportunity for the advertisers to communicate directly with the intended audience through sophisticated targeting, to precisely measure the impact of individual campaigns, to positively persuade the consumer to buy and finally, to achieve the elusive nirvana of tying the purchase back to the advertising campaign in a scientific manner
• The opportunity is to change the perception of advertisements from the annoying unfocused broadcast messages to the targeted valuable services.
• Mobile affords the capability to accurately measure interaction with the consumer at each stage, provide the ability to influence them and finally track the purchase transaction to provide the capability to measure "Return on Advertising."
• The younger generation is growing with the expectation that they can get access to any content from any device, anywhere. The constraints that don't allow them to do that are just not acceptable.
• Mobile device as a remote of our lives
• mobile devices have become an essential tool to help us navigate our day
• we are slowly but surely moving into an era where a majority of electronic devices, from small tags to giant billboards, will have a communication channel that both machines and humans can interact with.
• While this Always On Real-Time Access (AORTA) environment provides for instant access to information and intelligence, it also creates a mountain of data traffic that needs to be understood and managed.
• As such, from just a one dimensional landline-to-landline conversation, consumers expect to talk from any electronic device so that they can communicate and share their experiences.
• The amount of time it takes to "accomplish any given task" is going to reduce dramatically. With the help of contextual sensors, extreme personalization and brainiac software, we will take automation to a new level. This will lead to new experiences that will enable more commerce, social interaction and participation, and general awareness and intelligence about everyday things.
• So, operators will have to rethink business models that are just based on selling bandwidth. They need to migrate to models that are more based on value to the end customer and the ecosystem
• Many people don't realize that the battle for the consumer of 2015-2020 has already begun. The company that has the best understanding about the most consumers will have a pole position in the mobile ecosystem.
• Of course, data is a double edged sword – it can provide enormous benefits to consumers in terms of intelligence, experience and engagement and also prove to be problematic when privacy and data breaches happen. In fact, that will be one of the tightest ropes many, including the regulators, will have to walk this decade – figuring out what they call in Swedish–lagom – just the right balance.
• Developers have become the hottest property everyone wants to court these days. It will be true in the future too.
• More changes in the next 10 years than the previous 100
• Despite all the commotion, excitement and turbulence in the ecosystem, the trajectory of winners and losers is not set. Like the Chaos theory, a lot depends on the dynamic elements of the mobile universe and reaction to changes.  Players will do well to have strategies in place per scenario so they can change direction and keep the mother ship in the right direction. We can expect more changes in the next 10 years than the previous 100. The triggers for various scenarios will vary – regulatory, competitive, technology, business model, consumer adoption, economic – each of these can have an impact on how a trend becomes a fact of life.
• It is pretty clear that "mobile" will become the platform of "everything." Anything that can be connected will be connected, and the information will make us smarter and more efficient. It will improve our daily lives, enhance our social engagement and help cultivate new interests and relationships. This decade will create new players that will dominate over the many incumbents that fail to adapt and seize new initiatives. Overall, the future is extremely bright and full of opportunities to make things better, whether it is in the enterprise or for the consumers.

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