Erik Dana's List: articles

• I used to have an accountant who was fond of asking the following question: Is it making you money?
• You know, the ones where the sales people are so busy talking to each other that they forget to acknowledge the shoppers. Which causes the shoppers to leave without buying anything.
• Reason: My peers were not – nor were they every going to be – my clients. And, since many of them were in the same business I was, they weren’t about to send any referrals my way.
• not to
• But if you feel like you’re spending a lot of time on the social networking circuit, but your sales are still stuck in the same doldrums that they were six months ago, then it’s time to try something new.

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