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dan mcquillan's List: social media campaigning IS71055A - lecture 4 - mapping as campaigning

    • The concept of "Web 2.0" began with a conference brainstorming session between O'Reilly and MediaLive International. Dale Dougherty, web pioneer and O'Reilly VP, noted that far from having "crashed", the web was more important than ever, with exciting new applications and sites popping up with surprising regularity. What's more, the companies that had survived the collapse seemed to have some things in common. Could it be that the dot-com collapse marked some kind of turning point for the web, such that a call to action such as "Web 2.0" might make sense?
    • In our initial brainstorming, we formulated our sense of Web 2.0 by example:

      Web 1.0 Web 2.0
      DoubleClick-->Google AdSense

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  • Jan 30, 13

    RT @danmcquillan: Great open source map tools for Web developers < nice geekery + sensible observations on licenses + business models

    "ersatz collective" !

    • These APIs were also one of the leaders in the Web 2.0 vanguard because they offered stunning visual proof that users can do great things with remixed data. Everyone started plotting their geographic data on their websites because the JavaScript code made it as easy as adding a few lines.
    • The explosive growth and endless optimism came crashing to an end in October 2011, when Google started charging heavy users. Light users could still get the services for free, but everyone else was going to pay to support the big map in the sky. It wasn't as tragic as it might seem, but Google's decision was one of the first to signal the end of totally free era.

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    • There's also a map of just street signs; one of power lines; one of the stars overhead; one of autumn leaves; another of the underground gas, water and sewer systems. Each tells a different story about the neighborhood by isolating one of its life support systems, each answering the question "Where am I?" in an entirely different way. "I wanted the atlas to read almost like a novel," Wood says. Still unfinished, the maps are the subject of a 1998 interview that remains one of the radio show This American Life's more popular episodes.
    • Wood minces no words about what's wrong with the picture provided by both our standard street atlas and its virtual counterparts: "Google Maps reduces the world to a bunch of automobile pipes. I don't want to think of my world only in terms of streets." Wood has spent much of his career as artist, writer and educator arguing that maps influence how we think about every aspect of our environment, from natural resources to economic development, from school assignment zones to voting precincts. "Show me anyone's life today, and it's shown on a map, organized by maps and constructed with maps."

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    • Google is locked in a battle with the world's largest company, Apple, about who will control the future of mobile phones. Whereas Apple's strengths are in product design, supply chain management, and retail marketing, Google's most obvious realm of competitive advantage is in information. Geo data -- and the apps built to use it -- are where Google can win just by being Google.
    • I was slated to meet with Gupta and the engineering ringleader on his team, former NASA engineer Michael Weiss-Malik, who'd spent his 20 percent time working on Google Mars, and Nick Volmar, an "operator" who actually massages map data. 


       "So you want to make a map," Weiss-Malik tells me as we sit down in front of a massive monitor. "There are a couple of steps. You acquire data through partners. You do a bunch of engineering on that data to get it into the right format and conflate it with other sources of data, and then you do a bunch of operations, which is what this tool is about, to hand massage the data. And out the other end pops something that is higher quality than the sum of its parts."

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  • Jan 30, 13

    An Intentional Mistake: The Anatomy of Google's Wi-Fi Sniffing Debacle:
    Google's public version of events of ho...

  • Jul 27, 12

    #Google still keeping people's private data from "operation streetview" . Will you comply dear search engine?

  • Jan 31, 13

    We’re introducing a method that lets you opt out of having your wireless access point included in the Google Location Server. To opt out, visit your access point’s settings and change the wireless network name (or SSID) so that it ends with “_nomap”.

    •  We’re introducing a method that lets you opt out of having your wireless access point included in the Google Location Server. To opt out, visit your access point’s settings and change the wireless network name (or SSID) so that it ends with “_nomap”.
    • The World Bank’s new agreement with Google is a neocolonial wolf handing out shiny blue Map Maker t-shirts.
    • Google Map Maker expressly prohibits citizen cartographers from using/sharing the very data they add to the map in ways that can help their own development efforts. Users are locked into the Google platform: they cannot export their data or create derivative work, especially commercial projects. Nor can they share that geo data with other online mapping efforts, especially critical during disaster relief.


      The World Bank has successfully partnered on map data before, most notably in Haiti with OpenStreetMap (OSM) in response to the major earthquake and the following humanitarian crises.


      The Haiti experience shows that crowd sourcing map data works. Most developing countries do not have basic local map data. Timely, accurate geo data showing roads, schools, fresh water sources, health facilities, and more help save lives during an emergency, and in the meantime we all enjoy with up-to-the-minute maps. Regardless if you are in Washington, D.C. or Nairobi, Kenya.

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