Chalinda Abeykoon's List: General

• using technology to organize, automate, and synchronize business processes—principally sales activities, but also those for marketing, customer service, and technical support.
• Customer relationship management (CRM) is a widely-implemented strategy for managing a company’s interactions with customers, clients and sales prospects.
• goals are to find, attract, and win new clients, nurture and retain those the company already has, entice former clients back into the fold, and reduce the costs of marketing and client service

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• Telecommunications convergence is the converging of previously distinct media such as voice telephony and internet into common interfaces on single devices
• Convergent solutions include both fixed-line and mobile technologies.
• • Using the Internet for voice telephony
   
  • Video On Demand
   
  • Fixed-Mobile Convergence
   
  • Mobile-to-Mobile Convergence
   
  • Location Based Services
   
  • Integrated Products and Bundles
• Convergent technologies can integrate the fixed-line with mobile to deliver convergent solutions.
• • IP Multimedia Subsystem (IMS)
   
  • Session Initiation Protocol (SIP)
   
  • IPTV
   
  • VOIP
   
  • Voice Call Continuity
   
  • Digital Video Broadcasting - Handheld
   
  • Video On Demand technologies

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• (BI) refers to computer-based techniques used in spotting, digging-out, and analyzing business data, such as sales revenue by products and/or departments, or by associated costs and incomes
• provide historical, current, and predictive views of business operations. Common functions of business intelligence technologies are reporting, online analytical processing, analytics, data mining, business performance management, benchmarking, text mining, and predictive analytics.
• support better business decision-making.
• BI uses technologies, processes, and applications to analyze mostly internal, structured data and business processes while competitive intelligence gathers, analyzes and disseminates information with a topical focus on company competitors
• IBM researcher Hans Peter Luhn
• defined intelligence as
• "the ability to apprehend the interrelationships of presented facts in such a way as to guide action towards a desired goal."
• Gartner Group analyst
• proposed "business intelligence" as
• "concepts and methods to improve business decision making by using fact-based support systems."
• BI applications use data gathered from a data warehouse or a data mart.
• However, not all data warehouses are used for business intelligence, nor do all business intelligence applications require a data warehouse.
• Forrester Research often defines business intelligence
• "Business Intelligence is a set of methodologies, processes, architectures, and technologies that transform raw data into meaningful and useful information used to enable more effective strategic, tactical, and operational insights and decision-making."
• Forrester refers to data preparation and data usage as two separate, but closely linked segments of the business intelligence architectural stack.
• as "referring to just the top layers of the BI architectural stack such as reporting, analytics and dashboards.
• Forrester defines the latter
• Thomas Davenport has argued that business intelligence should be divided into querying, reporting, OLAP, an "alerts" tool, and business analytics.
• business analytics is the subset of BI based on statistics, prediction, and optimization.

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• Lead generation is a marketing term that refers to the creation or generation of prospective consumer interest or inquiry into products or services of a business.

• Mesoeconomics is a neologism used to describe the study of economic arrangements which are not based either on the microeconomics of buying and selling and supply and demand, nor on the macroeconomic reasoning of aggregate totals of demand, but on the importance of under what structures these forces play out, and how to measure these effects.