• Promoting your blog is the most important of the five Ps of blogging. Without getting the word out about your blog, your content will never maximize its reach. To this end, leverage Facebook and Twitter to support your promotional blog activities.
• Get your blog in order for Facebook and Twitter sharing
• Know your target audience and their hot buttons.
• Write regular features responding to your audience’s needs and interests.
• Include a featured image as a reader magnet.
• Craft alluring headlines to attract an audience.
• Format blog posts to facilitate consumption.
• Tool up your blog for Facebook and Twitter
• Ask visitors to follow you on Facebook and Twitter in your sidebar.
• Include social sharing icons at the top and bottom of every blog post.
• Do the basics for Facebook and Twitter
• Complete your personal profile.
• Create a blog profile
• Incorporate your blog’s brand into your Facebook timeline photograph, Twitter image and background.
• Participate on Facebook and Twitter.
• Get your blog buddies to cross promote each other’s blog posts.
• Monitor what your competitors are doing on Facebook and Twitter.

• Build your blog’s presence on Facebook

   

  As the largest social media entity globally, you need a Facebook presence to support your blog. (To get your Facebook presence on track, read Jon Loomer’s blog.)
• Like your post on your own Facebook profile.
• Share your post on your blog fan page.
• Create a graphic of your post information.
• Pay for views.
• Create a Facebook app to encourage blog email registrations.
• Maximize your blog reach via Twitter
• Tweet each blog post three to four times the day it’s published
• Pre-format tweets for reader use.
• Add optimal hashtags to extend reach
• Thank people for sharing your blog posts

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• Course highlights include Social Media Optimization, which teaches students how to utilize social media from a business standpoint, and Search Engine Optimization, which covers the practice of how to get a website ranked near the top of search engine results. “Getting ranked is something that everyone who has a website is trying to do,” says Rob. “Understanding what you need to do to make that happen is really important.”
• 

• So crafting key parts of a page, like a headline, is critical. Perhaps the most famous example comes from the Huffington Post, which in February reeled in readers with the ingenious bait: “What Time Is the Super Bowl?”
• Don't write the same headline for both the article and the page. The difference is that an article title is what you show your readers, and a page title is what you show search engines. (With a good plug-in, like Page Title for Drupal or WordPress SEO for WordPress, you can rig most content management systems to separate the two.)
• A better approach employs a single title that blends creativity with SEO punch. The idea is to craft headlines that are both self-explanatory and catchy. The compromise here allows both creativity (integrity) and technology (impact). It kills two birds with one keystroke.
• Headline writing crystallizes the writer’s dilemma. To a writer, a headline is a one-shot first impression that stops a mouse-moving, page-scrolling, attention-deprived user in his pixels and makes him wonder, “What is this?” The way to do this is with a two-title approach. True, the two-title technique means extra work. But absent sheer dumb luck, only extra work can deliver the eyeballs your content deserves. And considering the dramatic difference between the number of clicks generated by the first result Google returns vs. the second, the third, and the fourth, you owe it to yourself to play every angle in this ever-changing race to the top.

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• All Creative Commons licenses have many important features in common. Every license helps creators — we call them licensors if they use our tools — retain copyright while allowing others to copy, distribute, and make some uses of their work — at least non-commercially. Every Creative Commons license also ensures licensors get the credit for their work they deserve. Every Creative Commons license works around the world and lasts as long as applicable copyright lasts (because they are built on copyright). These common features serve as the baseline, on top of which licensors can choose to grant additional permissions when deciding how they want their work to be used.

•  

      

    

   

  Machine Readable

   

   

   

  Human Readable

   

   

   

  Legal Code

   

   

   

    

   

    Our public copyright licenses incorporate a unique and innovative “three-layer” design. Each license begins as a traditional legal tool, in the kind of language and text formats that most lawyers know and love. We call this the Legal Code layer of each license. 

    

    But since most creators, educators, and scientists are not in fact lawyers, we also make the licenses available in a format that normal people can read — the Commons Deed (also known as the “human readable” version of the license). The Commons Deed is a handy reference for licensors and licensees, summarizing and expressing some of the most important terms and conditions. Think of the Commons Deed as a user-friendly interface to the Legal Code beneath, although the Deed itself is not a license, and its contents are not part of the Legal Code itself. 

    

    The final layer of the license design recognizes that software, from search engines to office productivity to music editing, plays an enormous role in the creation, copying, discovery, and distribution of works. In order to make it easy for the Web to know when a work is available under a Creative Commons license, we provide a “machine readable” version of the license — a summary of the key freedoms and obligations written into a format that software systems, search engines, and other kinds of technology can understand. We developed a standardized way to describe licenses that software can understand called CC Rights Expression Language (CC REL) to accomplish this. 
•  

      

   

   

      Attribution 
  CC BY
•  

     

   

   

      Attribution-ShareAlike 
    CC BY-SA 
•  

     

   

   

      Attribution-NoDerivs 
    CC BY-ND 
• Attribution-NonCommercial 
    CC BY-NC
•  

     

   

   

      Attribution-NonCommercial-ShareAlike 
    CC BY-NC-SA 
•  

     

   

   

      Attribution-NonCommercial-NoDerivs 
    CC BY-NC-ND 

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• • OS X Mountain Lion - about
• Built on a rock-solid UNIX foundation, OS X is engineered to take full advantage of the technologies in every new Mac. It delivers the most intuitive and integrated computer experience. And it has iCloud built in, so you can access the content you use every day across all your devices.

• It’s easy to get around.

   

  On the Mac, everything is right at your fingertips, right where you need it. The Dock is a handy place for all your favorite apps. From the Dock, you can launch apps quickly and switch between them easily. If an app isn’t on the Dock, you’ll find it in Launchpad. Go there to see all the apps on your Mac full screen and organize them however you like. And Mission Control gives you a bird’s-eye view of all your open windows, so you can keep track of everything you’re working on. OS X offers systemwide support for gorgeous, full-screen apps that use every inch of your Mac display. You can have multiple full-screen apps open at once — along with multiple apps in windows. And it’s easy to switch between full-screen and desktop views.

• Find, organize, and share files fast.

   

  The Finder helps you find, organize, and access practically everything on your Mac. And features like Spotlight and Quick Look make locating the file you’re looking for effortless — even if you don’t know what it’s called. Say you’re searching for a document, and the only thing you recall about it is the phrase “surrealist painters.” Open Spotlight, start typing “surrealist painters,” and your Mac generates a list of files that contain those words. And with Quick Look, you don’t need to open an application to know you’ve found the right file — just hit the space bar and you’ll see a full-size preview. Want to share a file with someone nearby? Just drag and drop to send it wirelessly with AirDrop.
• iCloud. It’s how Mac, iPhone, iPad, and iPod touch work even better together.
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• • PC to Mac video helpful.

• See Your Way Clear with Exposé

   

  Mac OS X offers a simple way to see what's on your desktop when you have a lot of windows open. It’s called Exposé, and here’s how you can use it.

   

  Press the F9 key and Exposé instantly creates thumbnails of the open windows and displays them neatly on your screen. Click the window you want, and Exposé brings it to the front, switching automatically to the appropriate application.

   

  You can press the F10 key to create thumbnails of the open windows of your current application. Or F11 to move all open windows to the side, so you can see the files on your desktop

• In Mac OS X, you can use simple keyboard shortcuts to do all sorts of things, including capturing images of what’s on your Mac screen. For example, you can take a screen shot of your entire screen by holding down the Command and Shift keys and pressing a 3.

   

  If you hold down the Command and Shift keys and press 4, Mac OS X turns the cursor into crosshairs you can use to select whatever portion of your display you’d like to capture in a screen shot.

   

  If you immediately hit the Spacebar after typing Command-Shift-4, Mac OS X replaces those crosshairs with a little camera. Using the camera, you can take a screen shot of the Dock, the entire menu bar, a single open menu, the desktop, or any open window.
• Thanks to Mac OS X Leopard, you can make your own custom Dashboard widget. In seconds. They’re called Web Clip widgets, and they’re easy to create. Let’s say you’d like to keep tabs on the “Videos being watched right now” section on You Tube.
• Using Safari
• Customizing Your Mac
• Using the Dock

• Get Started with Mac

   
   
  • Anatomy of a Mac
   
  • Windows on a Mac
   
  • PC to Mac: The Basics
   
  • Personalizing Your Mac
   
  • Finder Basics
   
  • Exposé Basics
   
  • Using Safari
   
  • Mail Basics
   
  • Organizing Your Mail
• Using iCal
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• • lots of videos of How To for iPhoto
• Edit and improve your photos.
• Share your photos.
• Import and organize your photos.

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• • lots of videos to help understand iMovie
• Record and share movies.
• Enhance your movies.
• Import, organize, and edit video.

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• • a few videos to use iWeb

• Create your website.

   
   
  • Getting Started with iWeb
   
  • Adding a Blog to Your Website

• • garageband - music - how to videos

• Record and mix songs.

   
   
  • Building a Song
   
  • Recording an Electric Guitar
   
  • Recording an Acoustic Instrument
   
  • Using Built-in Software Instruments
   
  • Editing and Arranging Your Song
   
  • Mixing Your Song

• • tons and tons of helpful tutorials of iWork

• Keynote

   

   

  Creating Presentations

• Pages

   

   

  Creating Word Processing Documents
• Sharing Your Documents
• Delivering Your Presentation

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