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      • As an analytical information consumer, there are 2 important requirements:

         
           
        1. Need direction to access the required analytical content
           Example: 
             
          • Where can I get Sales by Product for different locations over the last 2 years?
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          • Am interested in Customer related Analytics. Where do I access it?
          •  
           
        2.  
        3. Once the content is retrieved, need guidance on how to make sense of it
           Example: 
             
          • Report shows Forecasted Sales for next quarter in the chart. How is this value calculated?
          •  
          • Does the total inventory value displayed in the report include the Raw material inventory or does it exclude it?
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