5 names every graphic designer should know | Graphic design | Creative Bloq

Milton Glaser is one of the world's most celebrated graphic designers. His most famous work is undoubtedly the logo he designed for New York to promote tourism in the city in 1977 (below). Much copied, much used and much adored, the 'I love New York' logo is set in American Typewriter, a rounded slab serif.

But Glaser is much more than the one logo. His work for Bob Dylan, DC Comics and The Brooklyn Brewery are just some of the logo masterpieces that cement Glaser as one of the most prominent designers in history.

 

"The most important thing in design, it seems to me, is the consequence of your action, and whether you're interested, fundamentally, in persuading people to do things that are in their interests," he told Computer Arts: learn more in this exclusive interview. He's also the subject of a 2008 documentary film Milton Glaser: To Inform and Delight.