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Limitations on Social Media as a marketing medium
It’s almost as if, on one hand, marketers and advertisers, driven by supportive businesses open to change, need to adopt Social Media. On the other side of it, the “Identity Management platforms” (isn’t that what Facebook really is?) need to figure out a way of allowing targeting of influentials without cutting their own throats by violating privacy issues.
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Eco Adverts - Green Advertising Agency
How Habitat UK *should* have used Twitter
or - how should you really used twitter for marketing purposes
Why Content and Social Media are a Powerful Match — Copyblogger
Creating stellar content for your marketing is great. But great content doesn’t (quite) distribute itself. It needs vehicles for people to pass it along, discuss its merits, argue over its controversies, blog it, mash it, tweet it and even scrape it. Which is, of course, where social media comes in.
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