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A Corporate Guide For Social Media
"[S]ocial technologies including blogs, social networks and Twitter are communication tools. That means a company's social media approach must integrate with its existing communications channels and goals...if you think these guidelines don't apply to you
Facebook Now Growing by Over 700,000 Users a Day, and New Engagement Stats
"Facebook has recently released updated engagement stats about the way users interact with different features on the site." —Inside Facebook, July 2, 2009
In the Battle Between Facebook and MySpace, A Digital "White Flight"
"'Many of us believe that technologies can be these great equalizers...they can bring everybody on board, they can make a welcome, lovely place and that anybody can participate in if only they had the access.' But in fact...sites like MySpace and Facebook
Understanding Social Media Guidelines for Employees
"On one hand, it seems silly. Most of these guidelines are common sense, but common sense may not be enough where personal opinions and legal and human resource departments collide...and for most employees, it's good to know where your company stands on p
Strategic Blogging and Some Tactics to Nail It
"Once you get past the 'should my company be blogging' hurdle and into the 'okay, so now what?' part of the race, the next question you might find yourself facing is, 'What should I be doing to marry my blogging to my business goals?'" —Chris Brogan, June
Michael Jackson is a test. He is only a test of the emergency broadcast system.
"The Internet was built to withstand nuclear attack...and yet networks still buckle under the weight of traffic when something like today’s events shakes the whole world. Mobile networks are particularly weak... If the servers go down, how are we going to
You can now share files on FriendFeed
FriendFeed has joined the Enterprise 2.0 space. The service now allows file uploading/downloading, which includes up to 3 audio files per day and the ability to post via e-mail.
Is There a Virtual Worker Personality?
"Some of us are simply not—by temperament, psychology, or personality type—wired for the life of the digital nomad...it's the employees who chase socialization who thrive in the land of virtual work. The office gabbers. Those who are life of the break-roo
Cyberwar Guide For Iran Elections
" The purpose of this guide is to help you participate constructively in the Iranian election protests through Twitter." —Boing Boing, June 16, 2009
A Soliloquy: The Language of Social Media
"[O]rganizations have been able to get away with mass communication and one-sided blurting. No longer. We are ALL the media. We all have networks. We all have cameras and video and newspapers at our disposal. ... How do companies...build authority? By bei
What Social Media Isn't
"These conversations have led to think not just what social media is, but what social media isn’t. Perhaps if social media was presented first by what it’s not, just maybe companies would truly consider what they want out of their activity in the social s
The History Of Social Media
"Social media isn’t really 'new.' While it has only recently become part of mainstream culture and the business world, people have been using digital media for networking, socializing and information gathering - almost exactly like now - for over 30 years
U.S. military turns to Twitter for Afghan hard news
"The decision to use the latest Internet fad was meant to 'engage non-traditional audiences directly with news, videos, pictures and other information from Operation Enduring Freedom", the U.S. military said, and to "preempt extremist propaganda'." —reute
Using online video to strengthen relationships with your online community [Part 1 of 6]
"2008 saw the emergence of social media tools as a way to engage customers in two-way dialogue. Additionally, studies indicate that online video became one of the most effective ways to engage customers online. This [6-part] panel discussion [addresses] w
Why Your Message Fails In Social Media
"Companies and organizations have a real hard time understanding why the traditional message doesn’t seem to work in online social environments. Yet, if you think about the way we as human beings relate to one another it really shouldn’t be that much of a
Tweet a little, tweet a lot? Businesses haven't decided.
"Small businesses are finding they can connect with a local audience and attract more customers through the Web version of word of mouth. Larger companies who might have dipped their toes in social media as they first became popular say they're finding wa
6 Time-saving Gmail Labs Tools
"Gmail has a series of optional features called Gmail Labs. If you’re a Gmail user, some of these can add serious time to your day." — Technotheory.com, May 17, 2009
Twitter and Copyright : "Twitterlogical: The Misunderstandings of Ownership"
"Twitter (and Facebook, Myspace, etc.,) are not capable of modifying copyright law to create a property right that does not otherwise exist. If the material you post through Twitter isn’t copyrightable to begin with, it will not mystically transform into
Wikipedia Bans Church of Scientology
"[A]ccording to multiple administrators...the muzzling of Scientology IPs marks the first time Wikipedia has officially barred edits from such a high-profile organization for allegedly pushing its own agenda on the site. — theregister.co.uk, May 29, 2009
Beware Social Media Marketing Myths
"Should a business owner use social media sites for business? Maybe. Then again, maybe other customer service approaches make more sense. ... Just because the media have determined that social networking is "in" doesn't mean your customers are there." — B
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