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Taken Out of Context: American Teen Sociality in Networked Publics
"My analysis centers on how social network sites can be understood as networked publics which are simultaneously (1) the space constructed through networked technologies and (2) the imagined community that emerges as a result of the intersection of people
Diagram: How the Air Force Response to Blogs
"The Airforce (sic) has created a process flow diagram that indicates very succinctly how the Air Force can and should respond to blog posts... There’s a lot to be learned from this military diagram that can be applied to corporations or even your persona
5 Caveats Before You Conduct Background Checks Online
"Employers can conduct background checks using websites like Facebook, MySpace, and Google under federal law, but there are several issues they should keep in my mind before they do..." — blr.com, February 28, 2008
Will Microblogging at Work Make You More Productive?
"E-mail no longer serves its proper purpose, which is to request an active response... All the rest of the stuff that clogs in-boxes — mass e-mails sharing a link to an article, for example, or notifications of company events — makes e-mail less efficient
Twhirl Makes Yammer Irrelevant
This is one of the rare moments in which I completely disagree with Chris Brogan. Most people in most companies do not have his considerable tech-savvy, and many would prefer not to support "non-standard" software installations. In addition, Twhirl is a s
Networked Workers
This September 2008 study looks primarily at the use and impact on the workforce of e-mail, mobile phones, and instant messaging, though other media are addressed, as well. Unsurprisingly, respondents reported that e-mail, telephone, and instant messaging
The Boston Health 2.0 Cluster
"The Internet has given birth to a totally new way of doing business and interacting with consumers: Web 2.0... Entrepreneurs and programmers are leapfrogging over the problem of electronic medical records to tackle much broader (and ultimately more impor
The Wisdom Of Patients: Health Care Meets Online Social Media
"Social media on the Internet are empowering, engaging, and educating health care consumers and providers. While consumers use social media -- including social networks, personal blogging, wikis, video-sharing, and other formats -- for emotional support,
Health 2.0: Patients as Partners
"On the company's Web site, PatientsLikeMe members are charting their medical histories in minute detail, sharing their most private information with one another and the world at large, often with photos and real names attached...The buyers can mine a ric
On Managing a Community
So, you want to manage a community? Here are some of the best guidelines around. "My strategy for a community manager would be to accomplish the following: develop an awareness center for our industry (so we can listen and know what the community at lar
Study: Engaging Consumers Online: the Impact Of Social Media On Purchasing Behavior
In August 2008, DEI commissioned a social-media study to determine "what products or services consumers research online, what online sources they use to gather information, and what they do with the information that they receive." In this study, "media" w
The Real Story of JPG Magazine
Following a dispute over integrity, the founding editors of JPG Magazine walked away from the magazine they were proud of. This is the story of how loosely-defined roles and assignment of authority can damage a company. A cautionary tale for start-ups an
Health Care That Puts a Computer On the Team
This article describes what I hope will be trend toward digital record-keeping in the medical community. For several years, I have watched this new-media technology being used in Boston's Beth Israel Deaconess Hospital system, where their digital "Patien
Improve Morale by Knowing Your Employees
"Jon R. Katzenbach, a co-founder of the consulting firm Katzenbach Partners, has written about instilling pride in employees. He has found that the most motivational managers 'make a personal connection to the worker, and that personal connection is used
Gartner Says HR Organizations Must Adopt and Exploit Social Networking to Engage the Best Candidates
"Despite the fact that social networks and software are significantly changing organizations' marketing and Web strategies, relatively few human resources (HR) organizations have grasped the effect that they have on the employer brand, according to Gartne
Marketing In the World Of the Web
“Corporations from IBM to Toyota and Johnson & Johnson have been rushing to establish their own affiliated social networks and bind their customers ever more closely. There isn't a smart company today that isn't implementing some kind of online community,
Free eBook: Using the Social Web to Find Work
"2009 will be an unprecedented time for workers in the US, with many people losing their jobs through no fault of their own. This will ripple economically to other countries as well. No one’s really safe. I wanted to offer some ideas ahead of the mess." —
What Is The ROI For Social Media?
"The problem with trying to determine ROI for social media is you are trying to put numeric quantities around human interactions and conversations, which are not quantifiable." —Jason Falls, of Social Media Explorer
Video: ROI On Social Media With Katie Paine
"Katie hit the nail on the head near the end of her round table discussion when she said, 'Ultimately, the key question to ask when measuring engagement is, "Are we getting what we want out of the conversation?"' And, as stubborn as it sounds Mr. CEO, you
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