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Groupon's public justification for their Superbowl ad is nothing short of an abdication of responsibility. As a matter of principle, the client, not the agency, has final responsibility for the editorial content of any advertising. And as Professor Patrick J. Murphy of DePaul told me, that responsibility includes understanding the market before you make such calls.

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A decent article, and I like Bob Pickard's quotes. I wonder, however, if the problem with social media shouldn't have been extended to a larger problem with communicating generally. The social media issue is a symptom, not the problem.

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"Chinese social networking website Renren.com announced plans to go public in the American markets this Spring, making it potentially the first social media company to file its IPO."

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"HTC's announcement of two smartphones linked closer than ever to Facebook will lead an industry trend, analysts say, but despite the social network's popularity most users will ultimately prefer handhelds without the special feature. "

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Any hopes that Facebook had for entering China are essentially toast after the events in North Africa. As Rupert Murdoch discovered in 1993, if you claim your medium can upend governments, don't be surprised when China closes its doors to you.

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Today, a new generation of VIPs is cultivating coolness through the world of social media. Here, ordinary folks can become "influential" overnight depending on the number and kinds of people who follow them on Twitter or comment on their Facebook pages.

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By LAUREN A.E. SCHUKER

A new messaging service aims to keep your secrets safe.

TigerText Inc., which can send texts that vanish from both the sender and receiver's phone after a select period of time so they can't be copied or forwarded, has developed a niche following among celebrities trying to keep their lives private. About half a million people have downloaded the service, which was started in February 2010 by four Los Angeles businessmen.

Read more: http://online.wsj.com/article/SB10001424052748703740104576122460926972084.html#ixzz1D4pql5bp

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Jeremie Miller is a revered figure among developers, best known for building XMPP, the open source protocol that powers most of the Instant Messaging apps in the world. Now Miller has raised funds and is building a team that will develop software aimed directly at the future of the web.

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Since the rise of the Internet in the early 1990s, the world's networked population has grown from the low millions to the low billions. Over the same period, social media have become a fact of life for civil society worldwide, involving many actors -- regular citizens, activists, nongovernmental organizations, telecommunications firms, software providers, governments. This raises an obvious question for the U.S. government: How does the ubiquity of social media affect U.S. interests, and how should U.S. policy respond to it?"

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