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Kieran Lamb's Library tagged "Social Marketing"   View Popular

10 Sep 09

BJL pitches in to help men cut down on booze - Manchester Evening News 10th September 2009

IN what might be a glimpse of the future if the British Medical Association gets its way, a Manchester advertising agency has been hired to help cut alcohol consumption rather than increase sales of booze.

The BMA has this week called for a ban on all alcohol advertising, including sport and music sponsorship, to discourage young people from taking advantage of cheap drinks promotions.

www.manchestereveningnews.co.uk/..._to_help_men_cut_down_on_booze - Preview

Manchester Evening News GMHN Health News Advertising Mass Media Alcohol Social Marketing

16 Jul 09

Health officials spend £30,000 on Twitter and Facebook marketing campaign - The Telegraph 15th July 2009

Health officials have spent £30 million on advertising campaigns that will include networking on Twitter and Facebook, prompting criticism that the money could be better used in frontline services.

www.telegraph.co.uk/...cebook-marketing-campaign.html - Preview

CMHN CLHN GMHN UHN Mass Media Social Marketing Advertising Internet Health News Health Economics The Telegraph Alcohol Sexual Health Daily Telegraph

07 Jun 09

British women choose beauty over the bottle, new research shows - The Independent on Sunday 7th June 2009

From Bridget Jones-style singletons knocking back schooners of chardonnay, to yummy mummies cracking open the gin at 4pm and "ladettes" rolling on the pavement outside nightclubs, British women have gained a bad reputation when it comes to drink. But new research indicates that the female half of the nation may be consuming less alcohol than stereotypes suggest, with 73 per cent of young women claiming to drink less than the recommended weekly allowance.

www.independent.co.uk/...ew-research-shows-1698759.html - Preview

Health News UHN The Independent on Sunday Alcohol Womens Health Social Marketing

04 Jun 09

Cancer Research UK campaign to highlight risks of skin cancer to Merseyside men - Liverpool Daily Post 3rd June 2009

A CAMPAIGN is being rolled out in Liverpool, Southport and Formby to raise awareness of skin cancer in men.\n\nEye-catching posters will be put up at bus-stops and beer mats and coasters distributed at working mens clubs and sports clubs with the message Skin Cancer Kills.

www.liverpooldailypost.co.uk/...-merseyside-men-92534-23776615 - Preview

Liverpool Daily Post Health News Skin Cancer Social Marketing Advertising Cancer

31 May 09

Anti-drink campaigns 'woefully inadequate'- The Observer 31st May 2009

Government anti-drinking campaigns are woefully inadequate and have failed to tackle the growing drink problem, research shows. It concludes that politicians must learn from hard-hitting and effective campaigns on issues such as smoking and Aids if the rise in "high risk" drinking is to be contained.

www.guardian.co.uk/...-drink-campaign-alcohol-health - Preview

Alcohol Social Marketing Advertising Health Education Health Promotion Health News UHN The Observer

30 May 09

Safe sex campaign 'wasted money' - BBC Health News 29th May 2009

A government safer sex campaign aimed at teenagers has been branded a "gimmicky" waste of taxpayers' money.

"Want respect? Use a condom" campaign included a specially-made drama series, called "Thmbnls" which cost £250,000.

news.bbc.co.uk/...8074914.stm - Preview

Sexual Health Sex Education Health News UHN BBC Health News Social Marketing Freedom of Information Cost-Effectiveness

26 May 09

Hospital poster of toddler breastfeeding her doll sparks outrage - Daily Mail 26th May 2009

A hospital poster intended to promote breastfeeding has caused outrage around the world.

The picture shows a toddler pretending to breastfeed her doll with the slogan: 'It's Normal - children copy their mothers, teenagers do it! Celebrities do it!.'

But visitors and staff at the children's ward at Rochdale Infirmary - where it was put up as part of a campaign for National Breastfeeding Week - have called it 'disgusting'.

www.dailymail.co.uk/...eding-doll-sparks-outrage.html - Preview

Health News Greater Manchester Health News UHN Breastfeeding Mass Media Ethics Social Marketing Daily Mail

26 Mar 09

Can ads cut teen pregnancy rates? - BBC Health News 26th March 2009

When it comes to teenage pregnancy, the UK stands out.

Unfortunately, it is for the wrong reasons - the country has the highest rate in Europe.

More than 8,000 girls under 16 get pregnant each year. Once the under 18s are included, well over 40,000 do.

news.bbc.co.uk/...7965412.stm - Preview

Abortion Contraception Young People Health News UHN Mass Media Advertising Social Marketing BBC Health News

25 Mar 09

Launch of health campaign - Carlisle News & Star 24th March 2009

SMOKING, alcohol, poor diet and lack of exercise are to be targeted during a campaign aimed at getting people across Cumbria to think about their health.

Health Counts was launched yesterday and will see posters, billboards, adverts and leaflets popping up all over the county with messages advising people how they can take small steps to improve their health.

www.newsandstar.co.uk/ch_of_health_campaign_1_530987 - Preview

Diet Nutrition Obesity Physical Activity Smoking Cessation Alcohol Carlisle News & Star CLHN Social Marketing Health Education Health Promotion

25 Feb 09

Mums-to-be urged to quit the habit - Carlisle News & Star 24th February 2009

MUMS-TO-BE and their partners are being encouraged to quit smoking following a new health campaign.

A series of hard-hitting new TV adverts will show that if pregnant women stop smoking it can have an immediate effect on their unborn children.

www.newsandstar.co.uk/ged_to_quit_the_habit_1_517768 - Preview

CLHN Smoking Cessation Health News Obstetrics Parenting Social Marketing Mass Media Advertising

Side-effects of cannabis highlighted in new campaign - The Telegraph 16th February 2009

A new advertising campaign showing the negative psychological effects of cannabis has been unveiled by the Department of Health following the drug's reclassification as class B.

www.telegraph.co.uk/...ghlighted-in-new-campaign.html - Preview

Health News UHN Mass Media Advertising Drugs of Abuse Social Marketing Daily Telegraph

16 Feb 09

Mind your mental health - warning on cannabis targets teenagers - The Guardian 16th February 2009

Drugs campaigners welcomed a new television advert shown last night aimed at warning teenagers of the mental health problems associated with cannabis.

The £2.2m government campaign is targeted at 11-18 year olds. In the advert, one actor demonstrates the symptoms associated with smoking the drug. The film shows the mind-altering effects of the drug. The voiceover at the end warns: "The more you mess with cannabis, the more it can mess with your mind."

www.guardian.co.uk/...cannabis-mental-health - Preview

Drugs of Abuse Social Marketing Health Promotion Health Education Advertising Mass Media Mental Health The Guardian

11 Feb 09

Don't smoke, it's bad for your pet's health - The Guardian 10th February 2009

An anti-smoking campaign urging people to quit by stressing the health risk of second-hand smoke to their pets is being trialled in America. The campaign was launched to see whether pet-owning smokers were more likely to give up after being given information on the effect of passive smoking on cats, dogs and birds.

www.guardian.co.uk/...cigarette-smoke-pets-health - Preview

Social Marketing Smoking Cessation Health News UHN The Guardian

JANE CLARKE: Just one carrot could change a tubby child's life - Daily Mail 10th February 2009

What better health present can you give yourself than looking after what you eat? Britain's leading nutritionist JANE CLARKE on how to eat your way to health.

You can't have missed the Department of Health's new campaign to get families - especially children - to eat healthier food and take more exercise.

There's certainly been a fuss about the slightly naff use of the number 4 in the Change4Life campaign.

www.dailymail.co.uk/...-change-tubby-childs-life.html - Preview

Obesity Children Health News UHN Daily Mail Social Marketing Diet Nutrition

09 Feb 09

Two-year-olds should switch to semi-skimmed, parents told - The Times 9th February 2009

Children from the age of 2 should switch from full-fat milk to help to prevent deaths from heart disease in adult life. The advice from Rosemary Hignett, head of nutrition at the Food Standards Agency, is part of a £3.5 million campaign to persuade people to cut their intake of saturated fat.

www.timesonline.co.uk/...article5697498.ece - Preview

Health News UHN Obesity Diet Nutrition The Times Mass Media Social Marketing

17 Jan 09

Kids bullied in diabetes drive - Liverpool Echo 17th January 2009

A TV advertising campaign to get people leading healthier lives has resulted in children with diabetes being bullied, says a top diabetes charity.

The Department of Health has now amended its Change4Life campaign, which said obesity can cause diabetes, but did not distinguish between the different types of the condition.

www.liverpoolecho.co.uk/...diabetes-drive-100252-22712430 - Preview

Diabetes Social Marketing Health News CMHN Obesity Physical Activity Liverpool Echo

14 Jan 09

Obesity campaign to be changed due to bullying charge - The Telegraph 13th December 2009

The Government has been forced to change its latest obesity campaign after parents complained it was fuelling bullying.

www.telegraph.co.uk/...ed-due-to-bullying-charge.html - Preview

Mass Media Social Marketing Obesity Health News UHN Bullying Daily Telegraph

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