Home
Todd Suomela's Library tagged → View Popular, Search in Google
"The production of information is critical to a healthy information diet. It's the thing that makes it so that your information consumption has purpose. I cannot think of more important advice to give anyone: start your day with a producer mindset, not a consumer mindset. If you begin your day checking the news, checking your email, and checking your notifications, you've launched yourself into a day of grazing a mindless consumption. "
"It’s a Google Ngram that plots the prevalence of two terms — consumer and customer — in books between 1770 and 2004."
"After I recommended that the major publishers drop mandatory DRM from their ebook products, I realized that my essay had elided a bunch of steps in my thinking, and needed to reconsider some points. Then I realized that it's not a simple, straightforward argument to make. Consequently, I ended up writing another essay, although I've tried to summarize my conclusions below. "
-
1. The rapid current pace of change in the electronic publishing sector is driven by the consumer electronics and internet industry. It's impossible to make long term publishing plans (3-10 years) without understanding these other industries and the priorities of their players. It is important to note that the CE industry relies on selling consumers new gadgets every 1-3 years. And it is through their gadgets that readers experience the books we sell them. Where is the CE industry taking us?
2. Dropping DRM across all of Macmillans products will not have immediate, global, positive effects on revenue in the same way that introducing the agency model did ...
3. However, relaxing the requirement for DRM across some of Macmillans brands will have very positive public relations consequences among certain customer demographics, notably genre readers who buy large numbers of books (and who, while a minority in absolute numbers, are a disproportionate source of support for the midlist).
4. Longer term, removing the requirement for DRM will lower the barrier to entry in ebook retail, allowing smaller retailers (such as Powells) to compete effectively with the current major incumbents. This will encourage diversity in the retail sector, force the current incumbents to interoperate with other supply sources (or face an exodus of consumers), and undermine the tendency towards oligopoly. This will, in the long term, undermine the leverage the large vendors currently have in negotiating discount terms with publishers while improving the state of midlist sales.
"Is it possible to talk ourselves into recession? To what extent do our moods affect economic behaviour? These are of course reasonable questions. But listen to this piece on the Today programme. What do notice?
The thing is, the discussion is entirely about consumer behaviour. A moment’s thought, however, tells us that confidence - and especially irrational moods - are more likely to affect corporate spending:"
Selected Tags
Related Tags
Top Contributors
Groups interested in consumer
-
Participatory News Networks
News written or reported by ...
Items: 18 | Visits: 51
Created by: Sergey Kapustin
Highlighter, Sticky notes, Tagging, Groups and Network: integrated suite dramatically boosting research productivity. Learn more »
Join Diigo