Tris Hussey's Library tagged rolemodel3.0 →  View Popular

But, if social media got you to where you are today (I’m thinking of the “A list” of bloggers), you run the danger of becoming irrelevant and losing your authority if you pull away from your audience or you introduce barriers to interaction.

Because people will listen when you speak.  Because people will care about your opinion.  Because people will talk about you and the things that you have to say.