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This week, the Swiss research firm Covalence released its annual ranking of the overall ethical performance of multinational corporations. The idea behind the Covalence research is that there's value -- both for companies and consumers -- in measuring corporations against an ethical standard. (We're hoping this idea also applies to Wall Street firms.)

To complete its ethics index, Covalence compiled both quantitative and qualitative data, spanning seven years, for 581 companies. The data encompass 45 criteria that include labor standards, waste management and human rights records. And because it is a reputation index, the Covalence survey also incorporates media, industry and NGO documents into its evaluation.

Of course, while the index had its winners -- the first-, second-, and third-place companies were IBM, Intel, and HSBC, respectively -- we were more interested in the companies with the lowest ethical ratings. Among those companies with the most awful records are some of the usual suspects in the oil and mining industries but Covalence also found some lesser-known offender

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The term "CSR" appears to have become a way of avoiding uncomfortable conversations within business about managing impacts ethically.

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Drug Company Merck Paid Scientific Publisher Elsevier To Produce What Was Essentially A Marketing Publication For Vioxx And Fosamax in the guise of a peer reviewed journal

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