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Tobii EyeTracking's Library tagged attention   View Popular, Search in Google

Jun
21
2011

From the moment infants are born, they seem to prefer orienting to social
stimuli, over objects and non-social stimuli. This preference lasts throughout
adulthood and is believed to play a crucial role in social-communicative
development. By following up a group of infants at the age of 6, 8, and 12
months, this study explored the role of social orienting in the early
development of joint attention skills. The expected association between social
orienting and joint attention was partially confirmed. Social orienting in
real-life photographs of everyday situations was not related to later joint
attention skills, however fixation to the eyes in a neutral face was related to
response to joint attention skills, and fixation to the eyes in a dynamic video
clip of a talking person was predictive of initiating joint attention skills.
Several alternative interpretations of the results are discussed.

UK United Kingdom British 2011 tobii eye tracking infants social stimuli joint attention developmental fixation

in list: Developmental Research

Dec
14
2010

ABSTRACT
Previous research on lexical development has aimed to identify the factors that enable accurate initial word-referent mappings based on the assumption that the accuracy of initial word-referent associations is critical for word learning. The present study challenges this assumption. Adult English speakers learned an artificial language within a cross-situational learning paradigm. Visual fixation data were used to assess the direction of visual attention. Participants whose longest fixations in the initial trials fell more often on distracter images performed significantly better at test than participants whose longest fixations fell more often on referent images. Thus, inaccurate initial word-referent mappings may actually benefit learning.

USA 2010 Developmental Tobii eye tracking 1750 word learning language mapping attention visual distraction

in list: Developmental Research

Nov
30
2010

ABSTRACT
Research has shown that smokers have an attentional bias for pictorial smoking cues. The objective of the present study was to examine whether smokers also have an attentional bias for dynamic smoking cues in contemporary movies and therefore fixate more quickly, more often and for longer periods of time on dynamic smoking cues than non-smokers. By drawing upon established methods for assessing attentional biases for pictorial cues, we aimed to develop a new method for assessing attentional biases for dynamic smoking cues. We examined smokers’ and non-smokers’ eye movements while watching a movie clip by using eye-tracking technology. The sample consisted of 16 smoking and 17 non-smoking university students. Our results confirm the results of traditional pictorial attentional bias research. Smokers initially directed their gaze more quickly towards smoking-related cues (p = 0.01), focusing on them more often (p = 0.05) and for a longer duration (p = 0.01) compared with non-smokers. Thus, smoking cues in movies directly affect the attention of smokers. These findings indicate that the effects of dynamic smoking cues, in addition to other environmental smoking cues, need to be taken into account in smoking cessation therapies in order to increase successful smoking cessation and to prevent relapses.

Netherlands 2010 Cognitive Tobii eye tracking T120 smokers attentional bias cues fixate attention

in list: Cognitive & Behavioural Psychology

ABSTRACT
It is widely reported that individuals with Autism Spectrum Disorders (ASD) direct their attention in an atypical manner. When viewing complex scenes, typically developing individuals look at social aspects of scenes more rapidly than individuals with ASD. In the absence of a strong drive to extract social information, is something else capturing attention in these initial fixations, such as visually salient features? Twenty four high-functioning adolescents with ASD and 24 typically developing matched control participants viewed a series of indoor and outdoor scenes while their eye movements were tracked. Participants in both groups were more likely to fixate on salient regions in the first five fixations than later in viewing. Peak saliency at fixation occurred at fixation two for the typically developing participants but at fixation three for ASD participants. This difference was driven by typically developing participants looking at heads earlier than ASD participants – which are often visually salient. No differences between groups were observed for images in which the heads were not salient. We can therefore conclude that visual saliency impacts fixation location in a similar manner in individuals with ASD and those with typical development. It was found that social features in scenes (heads) captured attention much more than visually salient features, even in individuals with ASD.
Link: http://www.sciencedirect.com/science?_ob=ArticleURL&_udi=B6T0D-51GRWMW-4&_user=10&_coverDate=11%2F17%2F2010&_rdoc=1&_fmt=high&_orig=search&_origin=search&_sort=d&_docanchor=&view=c&_searchStrId=1561350701&_rerunOrigin=scholar.google&_acct=C000050221&_version=1&_urlVersion=0&_userid=10&md5=9a7aeea41ec8d3d688a1476311bec9a9&searchtype=a

Canada 2010 Neuropsychology Tobii eye tracking 1750 autism spectrum disorder attention social visual salience

in list: Neuropsychology

ABSTRACT
Growing interest in canine cognition and visual perception has promoted research into the allocation of visual attention during free-viewing tasks in the dog. The techniques currently available to study this (i.e. preferential looking) have, however, lacked spatial accuracy, permitting only gross judgments of the location of the dog's point of gaze and are limited to a laboratory setting. Here we describe a mobile, head-mounted, video-based, eye-tracking system and a procedure for achieving standardized calibration allowing an output with accuracy of 2–3°.
The setup allows free movement of dogs; in addition the procedure does not involve extensive training skills, and is completely non-invasive. This apparatus has the potential to allow the study of gaze patterns in a variety of research applications and could enhance the study of areas such as canine vision, cognition and social interactions.
Link: http://www.sciencedirect.com/science?_ob=ArticleURL&_udi=B6T04-51FGSTH-4&_user=10&_coverDate=11%2F11%2F2010&_rdoc=1&_fmt=high&_orig=search&_origin=search&_sort=d&_docanchor=&view=c&_searchStrId=1561365621&_rerunOrigin=scholar.google&_acct=C000050221&_version=1&_urlVersion=0&_userid=10&md5=c2501dc1fba39f0b6e702a0c6210ba65&searchtype=a

UK 2010 eye tracking animal behavior canine cognition visual perception attention apparatus

Nov
23
2010

ABSTRACT
Previous research indicates that adult learners are able to use co-occurrence information to learn word-to-object mappings and form object categories simultaneously. The current eye-tracking study investigated the dynamics of attention allocation during concurrent statistical learning of words and categories. The results showed that the participants’ learning performance was associated with the numbers of short and mid-length fixations generated during training. Moreover, the learners’ patterns of attention allocation indicated online interaction and bi-directional bootstrapping between word and category learning processes.

2010 USA Developmental Tobii eye tracking 1750 attention allocation learning words categories pattern fixation

in list: Developmental Research

ABSTRACT
In this chapter, we present a framework to learn and predict regions of interest in videos, based on human eye movements. In our approach, the eye gaze information of several users are recorded as they watch videos that are similar, and belong to a particular application domain. This information is used to train a classifier to learn low-level video features from regions that attracted the visual attention of users. Such a classifier is combined with vision-based approaches to provide an integrated framework to detect salient regions in videos. Till date, saliency prediction has been viewed from two different perspectives, namely visual attention modeling and spatiotemporal interest point detection. These approaches have largely been vision-based. They detect regions having a predefined set of characteristics such as complex motion or high contrast, for all kinds of videos. However, what is ‘interesting’ varies from one application to another. By learning features of regions that capture the attention of viewers while watching a video, we aim to distinguish those that are actually salient in the given context, from the rest. The integrated approach ensures that both regions with anticipated content (top–down attention) and unanticipated content (bottom–up attention) are predicted by the proposed framework as salient. In our experiments with news videos of popular channels, the results show a significant improvement in the identification of relevant salient regions in such videos, when compared with existing approaches.

2010 USA vision Tobii eye tracking 1750 visual attention modeling video feature region anticipation

in list: Ophthalmology & Vision science

Nov
22
2010

ABSTRACT
An eye tracking paradigm was used to investigate how infants’ attention is modulated by observed goal-directed manual grasping actions. In Experiment 1, we presented 3-, 5-, and 7-month-old infants with a static picture of a grasping hand, followed by a target appearing at a location either congruent or incongruent with the grasping direction of the hand. The latency of infants gaze shift from the hand to the target was recorded and compared between congruent and incongruent trials. Results demonstrate a congruency effect from 5 months of age. A second experiment illustrated that the congruency effect of Experiment 1 does not extend to a visually similar mechanical claw (instead of the grasping hand). Together these two experiments describe the onset of covert attention shifts in response to manual actions and relate these findings to the onset of manual grasping.

Sweden 2010 Developmental Tobii eye tracking 1750 infant attention grasping action goal covert shift perception

in list: Developmental Research

Nov
11
2010

ABSTRACT
This study combined an event schema approach with top-down processing perspectives to investigate whether high-functioning children and adults with autism spectrum disorder (ASD) spontaneously attend to and remember context-relevant aspects of scenes. Participants read one story of story-pairs (e.g., burglary or tea party). They then inspected a scene (living room) of which some objects were relevant in that context, irrelevant (related to the non-emphasized event) or neutral (scene-schema related). During immediate and delayed recall, only the (TD) groups selectively recalled context-relevant objects, and significantly more context-relevant objects than the ASD groups. Gaze-tracking suggests that one factor in these memory differences may be diminished top-down effects of event schemas on initial attention (first ten fixations) to relevant items in ASD.

UK 2010 Cognitive Behavioral Tobii eye tracking X50 asd autism attention memory context scenes relevance objects

in list: Cognitive & Behavioural Psychology

ABSTRACT
This paper discusses and evaluates an agent model that is able to manipulate the visual attention of a human, in order to support naval crew. The agent model consists of four submodels, including a model to reason about a subject’s attention. The model was evaluated based on a practical case study which was formally analysed and verified using automated checking tools. Results show how a human subject’s attention is manipulated by adjusting luminance, based on assessment of the subject’s attention. These first evaluations of the agent show a positive effect.

Netherlands 2010 cognitive Behavioral Tobii eye tracking X50 attention allocation manipulated luminance model visual

in list: Cognitive & Behavioural Psychology

ABSTRACT
The paper presents an empirical study with a digital educational game (DEG) called 80Days that aims at teaching geographical content. The goal of the study is twofold: (i) investigating the potential of the eye-tracking approach for evaluating DEG; (ii) studying the issue of vicarious learning in the context of DEG. Twenty-four university students were asked to view the videos of playing two micro-missions of 80Days, which varied with regard to the position of the non-player character (NPC) window (i.e. lower right vs. upper left) and the delivery of cognitive hints (i.e. with vs. without) in this text window. Eye movements of the participants were recorded with an eye-tracker. Learning effect and user experience were measured by questionnaires and interviews. Significant differences between the pre- and post-learning assessment tests suggest that observers can benefit from passive viewing of the recorded gameplay. However, the hypotheses that the game versions with cognitive hints and with the NPC window on the upper left corner can induce stronger visual attention and thus better learning effect are refuted.

Austria 2010 Cognitive Behavioral Tobii eye tracking 1750 Clearview digital education game vicarious learning passive attention evaluation

in list: Cognitive & Behavioural Psychology

ABSTRACT
Current research increasingly suggests that spatial cognition in humans is accomplished by many specialized mechanisms, each designed to solve a particular adaptive problem. A major adaptive problem for our hominin ancestors, particularly females, was the need to efficiently gather immobile foods which could vary greatly in quality, quantity, spatial location and temporal availability. We propose a cognitive model of a navigational gathering adaptation in humans and test its predictions in samples from the US and Japan. Our results are uniformly supportive: the human mind appears equipped with a navigational gathering adaptation that encodes the location of gatherable foods into spatial memory. This mechanism appears to be chronically active in women and activated under explicit motivation in men.

USA 2010 Behavioral Tobii eye tracking X50 attention visual fixation learning navigation gathering cognitive spatial cognition gender

in list: Cognitive & Behavioural Psychology

Oct
29
2010

ABSTRACT
Attention has often been conceived as the gateway to consciousness. However, recent research points to the independence of top-down or endogenous attention and conscious perception, while the role of bottom-up or exogenous attention in conscious perception remains largely unexplored. Here, we present behavioural and electrophysiological evidence exploring the role of exogenous attention in conscious perception. Using peripheral non-informative cues, exogenous attention was oriented either to the same location of a near-threshold target (valid cues), or to the opposite location (invalid cues). Confirming previous research, consciously perceived targets elicited a larger P300 than unseen targets. Importantly, analysis of cue-locked potentials revealed the novel finding that there was a systematic relationship between the amplitude of a P100 component elicited by the cues and the conscious perception of the targets. Valid cues led to the conscious perception of the subsequent targets when they captured attention to their location, as indexed by the P100 component distributed over occipito-parietal areas. On the other hand, invalid cues led to the conscious perception of the subsequent targets only when they failed to capture attention at their location (opposite to the target location). These results suggest that exogenous orienting plays a crucial role in conscious perception.

France 2010 Neuropsychology Tobii eye tracking 1750 attention conscious perception exogenous behavior electrophysiological cues event-related potentials

in list: Neuropsychology

Oct
26
2010

ABSTRACT
The demonstration of an implication of attentional/eye gaze systems in visual mental imagery might help to understand why some patients with visual neglect, who suffer from severe attentional deficits, also show neglect for mental images. When normal participants generate mental images of previously explored visual scenes, their oculomotor behavior resembles that used during visual exploration. However, this could be a case of encoding specificity, whereby the probability of retrieving an event increases if some information encoded with the event (in this case its spatial location) is present at retrieval. In the present study, normal participants were invited to conjure up a mental image of the map of France and to say whether auditorily presented towns or regions were situated left or right of Paris. A perceptual version of the task was administered after the imaginal condition. Thus, in the imaginal condition participants had to retrieve information from long-term memory. Vocal response times and, unbeknownst to participants, also eye movements were recorded. Participants tended to produce similar eye movements on the imaginal and on the perceptual conditions of the task. We concluded that some mechanisms involved in spontaneous oculomotor behavior may be shared in exploration of visuo-spatial mental images. Deficits of these common processes participating in the oculomotor exploration might contribute to imaginal neglect.

France 2010 Neuropsychology Tobii eye tracking 1750 mental imagery neglect attention perception visuo-spatial

in list: Neuropsychology

Oct
5
2010

ABSTRACT
Recommender systems have emerged as an effective decision tool to help users more easily and quickly find products that they prefer, especially in e-commerce environments. However, few studies have tried to understand how this technology has influenced the way users search for products and make purchase decisions. Our current research aims at examining the impact of recommenders by understanding how recommendation tools integrate the classical economic schemes and how they modify product search patterns. We report our work in employing an eye tracking system and collecting users' interaction behaviors as they browsed and selected products to buy from an online product retail website offering over 3,500 items. This in-depth user study has enabled us to collect over 48,000 fixation data points and 7,720 areas of interest from eighteen users, each spending more than one hour on our site. Our study shows that while users still use traditional product search tools to examine alternatives, recommenders definitely provide users with new opportunities in their decision process. More specifically, users actively click and gaze at products recommended to them, up to 40% of the time. In addition, recommendation areas are highly attractive, drawing users to add 50% more items to their baskets as a traditional tool does. Observing that users consult the recommendation area more as they are close to the end of their search process, it seems that recommenders enhance users' decision confidence by satisfying their need for diversity. Based on these results, we derive several interaction design guidelines that can significantly improve users' satisfaction and perception of product recommenders.

Switzerland 2010 HCI Usability Tobii eye tracking 1750 recommendation Recommender product search evaluate understanding attention usage user

in list: HCI & Usability

ABSTRACT
Infants turn their own eyes to others’ focus of attention. This action is called joint visual attention. It is known that the action develops from reflexive to intentional. In the early developmental process, it is pointed out that infants become intentional agents. We constructed a computational model to study intentional agency. The computational model has two main mechanisms. One is to form a memory of relationships between directions of others’ gaze and objects gazed at. The other is to associate the direction of others’ gaze with a target object. We suppose that the mechanisms realize an immature intentional agency. To demonstrate the mechanisms, we develop a robot to implement the computational model, and construct an experimental environment for human-robot interaction. We first test the experimental environment with the robot which produces only reflexive action. As a result, a participant in the test showed actions to explore the gaze object of the robot simply because the robot turned to face a different area from the person’s gaze. From the result we noticed a problem. When the robot gazes at a different object than the one the person looked at, we cannot distinguish between two possible causes. One is a mistaken reading of the person’s gaze. The other is an association with a different target object from the person’s gaze. We propose a solution to solve the problem by using a measurement device for the focus of the person’s gaze, and discuss a working hypothesis to demonstrate the function of our constructed mechanisms.

Japan 2010 Cognitive HCI Tobii eye tracking X120 joint visual attention reflexive intention gaze Computational models

in list: Cognitive & Behavioural Psychology

ABSTRACT
Cognitive interference resulting from simultaneous exposure to both an interactive advertisement and a program context may lead to less attention devoted to the ad. Using eye tracking, we study how a thematically (in)congruent program affects visual attention to an interactive ad, and how congruence moderates the effect on viewing attention of cognitive load resulting from time pressure. A congruent program leads to more ad viewing time and more gaze jumps between ad and program than an incongruent one. Time pressure significantly reduces ad viewing time in the congruent context, while it does not affect viewing time in the incongruent situation.

Belgium 2010 Tobii eye tracking 1750 cognitive interference simultaneous exposure interactive ad visual attention time pressure

in list: Cognitive & Behavioural Psychology

Sep
28
2010

ABSTRACT
This study shows how advertisers can use emotion and attention patterns to engage consumers in watching internet video ads. In an experiment, joy and surprise are assessed through automated facial expression detection for a sample of ads. Concentration of attention is assessed through eye-tracking, and retention of viewers through zapping. This allows tests of unexplored predictions about the interplay of these emotions and attention at each point in time during exposure. The authors find that surprise and joy are effective in concentrating attention and retaining viewers. But importantly, the level rather than the velocity of surprise impacts attention concentration most, whereas the velocity rather than the level of joy impacts viewer retention most. The latter effect is asymmetric: higher gains for increase than loses for decrease. Based on these findings, we develop a measurement tool to compare ads on the basis of their predicted ability to evoke surprise and joy effectively to concentrate attention and retain. Benchmark emotional profiles are developed to show which emotion to evoke when and how intensely, to maximize viewer engagement.

USA 2010 Market Research Tobii eye tracking 1750 emotion attention engagement expression consumers internet video ads

in list: Marketing and Market & Media Research

Sep
21
2010

ABSTRACT
Children with dyslexia and attention deficit disorders often have problems in short term memory, yet can benefit from learning strategies for remembering. In this paper, we describe the design of a multimedia educational game called Memory Challenge to help children with Specific Learning Difficulties (SpLDs) learn strategies for memory and to develop their cognitive skills. We focus in our approach on the involvement of children with SpLDs and domain specialists and practitioners in the design process. Involving various
participants from our target population (native Arabic-speaking users) in different stages of our design process was effective in obtaining an insight into the needs of people with SpLDs and has contributed to the design with actionable implications.

Saudi Arabia 2010 HCI Usability Developmental Tobii eye tracking X120 dyslexia attention deficit memory education game design

in list: HCI & Usability

Sep
14
2010

ABSTRACT
A better understanding of the human user’s expectations and sensitivities to the real-time behavior generated by virtual agents can provide insightful empirical data and infer useful principles to guide the design of intelligent virtual agents. In light of this, we propose and implement a research framework to systematically study and evaluate different important aspects of multimodal real-time interactions between humans and virtual agents. Our platform allows the virtual agent to keep track of the user’s gaze and hand movements in real time, and adjust his own behaviors accordingly. Multimodal data streams are collected in human-avatar interactions including speech, eye gaze, hand and head movements from both the human user and the virtual agent, which are then used to discover fine-grained behavioral patterns in human-agent interactions. We present a pilot study based on the proposed framework as an example of the kinds of research questions that can be rigorously addressed and answered. This first study investigating human-agent joint attention reveals promising results about the role and functioning of joint attention in human-avatar interactions.

USA 2010 Tobii eye tracking 1750 HCI evaluate multimodal real-time interactions virtual avatar attention

in list: HCI & Usability

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