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15 Jan 07

Building Your Email List with Social Media


  • MediaBuyerPlanner reports that Girls Learn to Ride, a site for young women interested in snowboarding and other extreme sports, uses social media sites to build their email list.
    The site currently has 10,000 names in its email database, but has a combined 50,000 friends in social networks such as Facebook, MySpace and Sponsorhouse. It sends out daily bulletins to its social networking "friends," encouraging them to sign up for the email list.


    The company's largest growth has come from the social networks. Interestingly, emails to the social networks result in the highest conversion rates, as well.
24 Oct 06

PRESS RELEASE DAVE Networks Launches B2B Model With Its S.O.C.I.A.L. Platform Building IPTV Networks/Communities Around Various Brands

  • DAVE
    Networks, the developers of DAVE.TV, today announced its B2B platform with
    its S.O.C.I.A.L™ (Social Online Community & IPTV Application Library)
    platform. The new technology platform allows any company to build social
    IPTV communities around various brands leveraging DAVE Network's extensive
    API application library of video social community tools designed to grow a
    social group base and generate user participation or awareness for any
    brand or affinity group. The launch of S.O.C.I.A.L is just the first step
    in the development of DAVE Network's enterprise applications available on
    its new B2B site, www.davenw.com.
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