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Everyone wants the benefit of big data aggregation without actually having to share their data.
This is pretty high grade tech but it’s only a matter of time before this technology becomes more accessible. Imagine combining this with open web data and ranking services like Klout and Kred. A retail store could monitor how influential their c...
Infochimps Tame the Big-Data Elephant: While this makes data analysis far more accessible,...
Thanks to consumerization, it’s IPO season in analytics : Data analytics, consumerization and...
Some seriously weighty topics in here but it looks really really cool.
Some of the ones I want to read:
# The impact of workflow tools on data-centric research
# A platform for all that we know: creating a knowledge-driven research infrastructure
# Text in a data-centric world
# I have seen the paradigm shift, and it is us
# From web 2.0 to the global database
# The way forward - Craig Mundie
Louis has a great post from Defrag (a conference I'm very sad to have missed). We're entering (finally) the next phase where people are asking the right questions and pushing for the right kind of results.
We're not there yet, but we're getting there.
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Speakers suggested today's tools have a stark lack of context, that businesses are too obsessed with having a complete data set and aren't focused enough on the actability on that data, and that many developers are focused on designing apps that simply don't drive benefits.
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"Is there an opportunity to drive business decisions and revenue for your company?", saying "Data is useless without effort. When you get data, it is a lot of work to do something useful with it, yet market research companies are obsessed with completeness of data."
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If I were Acxiom I'd be going on a social media buying spree. Companies like Bit.ly. Match what they know with real time behavior data. The great thing about URL shorteners like Bit.ly is they permeate the walled gardens like Facebook.
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For decades, data companies like Experian and Acxiom have compiled reams of information on every American: Acxiom estimates it has 1,500 pieces of data on every American, based on information from warranty cards, bridal and birth registries, magazine subscriptions, public records and even dog registrations with the American Kennel Club.
in list: Trends
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This year’s money, he says, will fund projects that relate to H-P’s existing businesses, but not necessarily in ways that will generate short-term profits. For example, Carnegie Mellon’s Noah Smith is getting a grant this year to study how “opinions are propagated through social communities” on political blogs, and “analyze how the vast amount of data can be leveraged for commerce, social advertisement and other commercial and statistical methods.”
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