A Closer Look at HP's Community Core Team - Marketing Impressions
My most recent Marketing Impressions blog where I talk about how HP manages 60+ blogs with the Community Council
more fromwww.communities.hp.com
KyleLacy.com » Blog Archive » The Philosophical Comparison Between Marketing and Social Media
Kyle talks about the simultaneous shift of social media and marketing from push to pull. He also makes the comarison that the pull goes both ways. Customers don't want marketing pushed on them they want to pull it to them. So instead of pushing your marketing create marketing that pulls your customers in.
more fromkylelacy.com
Why Brands Are Unsuccessful in Twitter
Are you thinking about getting your brand in Twitter? Read this first. I think that this is a good starting point. I do think there are exceptions.
more fromwww.web-strategist.com
» Arrington missed the boat, Kel Kelly sets it straight - Marketing Conversation - New Marketing and Social Media by Abraham Harrison LLC Marketing Conversation - New Marketing and Social Media by Abraham Harrison LLC
Here's a thought provoking post about PR in the world of blogs. I think Mike's advice is right, for the kind of startups he wants to deal with. For the rest of the free world I agree with Jonathan.
more frommarketingconversation.com
Bruceclay.com - Can You Be A Corporate Blogger Without Losing Yourself?
I really liked this post. A really well written blog. Kind of long posts, but very well written. Writers like this make me feal like I should go back to English 101.
more fromwww.bruceclay.com
Using Social Networking Sites For Internal Communications - Marketing Impressions
My most recent post on Marketing Impressions where I share an example of how Facebook is being used for *internal* employee communication.
more fromwww.communities.hp.com
What is your corporations social media policy? » Conversations Matter: Bridging the Social Media Gap
My most recent post on Conversations Matter. As the Blog Council releases their DIY Diclosure Best Practices Toolkit I look at social media policies and ask what's yours?
more fromwww.conversationsmatter.org
Social Media is about being Tactically Strategic » Conversations Matter: Bridging the Social Media Gap
This is my most recent post on Conversations Matter. I firmly believe that there is a lack of marketing people (especially at large companies) that are Tactically Strategic. There are many people who are one or the other and I think this leads to the social media failures we see.
more fromwww.conversationsmatter.org
Farewell Vince, HP's #1 blogger - Marketing Impressions
Here's my most recent post on Marketing Impressions. Wishing Vince farewell and sharing some of my insights in helping to build HP's most succesful blog.
more fromwww.communities.hp.com
Forrester Report: Best And Worst Of Social Network Marketing, 2008
I'll download this Monday and let you know what I think. I'm very curious to see what Forrester's success metrics are and how they compare to the companies business goals.
more fromwww.web-strategist.com
Omniture: Industry Insights » Blog Archive » Pitching the Value of Organic Search
I am still amazed that management and many organizations don't get the value of SEO. Actually I'm not. It's because they can't control the results. You can buy AdWords but you can't buy an organic top page result on Google.
more fromblogs.omniture.com
Upgrading WordPress « WordPress Codex
OK well I think I'm going to finally take the plunge and update all of my sites. I'll start with my neglected.. er, less active HyperBored site and then if I don't screw that up I'll update TechBoise and NewCommbiz. So if the site has issues you'll know why. Of course if the sites down you won't see this anyway, so, whatever.
more fromcodex.wordpress.org
Blackberry is Not Microsoft (Sorry Apple) - ReadWriteWeb
In all fairness to Microsoft, You can't compare Windows XP or Vista to Windows Mobile. I've been using the BlackJack 2 with Windows Mobiloe 6 and haven't missed by Blackberry once. In fact I've enjoyed the fact that many Mobile 2.0 services like Qik and BrightKite work on my BlackJack while my BlackBerry friends are SOL.
more fromwww.readwriteweb.com
Colbert Bump - Firefox 3 Proves its Existence < Blog of Metrics
Rethinking PR
more fromblog.mozilla.com
Social Media: Get Productive with Social Media (and Stay Sane)
This is such an important topic and the problem isn't going away, it's only going to get worse.
more fromlifehacker.com
List of Social Computing Strategists and Community Managers for Enterprise Corporations 2008
I’m often asked which companies have one of the two emerging roles, (companies love to benchmark against their peers) so I’ve decided to start a list, not only to back my research, but also for those wanting to show to their companies “hey this is starting to happen for real”.
more fromwww.web-strategist.com
Data Walled Gardens for Agencies | Balihoo Kennel - Advertising Media Insiders
I could see this being valuable even inside large corporations
more fromblog.balihoo.com
Whoisi - Community Edited People Profiles and Tracking
This almost seems like it could compete with LinkedIn
more fromwww.techcrunch.com
Posterous Beats Tumblr In Simplicity
I actually just canceled my Tumblr blog and was planning on starting over but I may try this instead. I can think of a lot of cool applications for this type of ease of functionality.
more fromwww.techcrunch.com
Escaloop - Build Your Own Lifestream Badge - ReadWriteWeb
This seems like a very cool way to build badges for your blog. This is something i've had a hard time with because my side bars are a little narower than most.
more fromwww.readwriteweb.com
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