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Don’t miss this. Blue Planet Run is a book with over 250 awe-inspiring photographs captured by some of the world’s top photojournalists. The idea is to help you know about water problems faced by people in different parts of the globe.

Here are some pictures from the ‘Blue Planet Run’ book:

In the United States, bottled water outsells both milk and beer. And if projections about the bottled water industry prove correct, within four years it will surpass soft drinks, the only beverage category that stands in its way to the top.

Considering that clean tap water in the West is widely available for next to nothing, the bottled water industry has tracked a remarkable journey over the last 30 years to the point where it is worth $US60 billion ($62 billion) a year, says author Elizabeth Royte, who has investigated its global ascent.