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On Angel Day each startup will
only get ten minutes, so we encourage them to focus on just two
goals: (a) explain what you're doing, and (b) explain why users
will want it.
"We're Jeff and Bob and we've built an easy to use web-based
database. Now we'll show it to you and explain why people need
this."
the problem
you're trying to solve and why it's important.
The problem is, as you approach (in the calculus sense) a description
of something that could be anything, the content of your description
approaches zero.
Don't go into detail about your business model, because (a) that's
not what smart investors care about in a brief presentation, and
(b) any business model you have at this point is probably wrong
anyway.
If you're solving an important problem, you're going to sound a lot
smarter talking about that than the business model.
Smart investors can see past such superficial flaws. They're
not looking for finished, smooth presentations. They're looking
for raw talent. All you need to convince them of is that you're
smart and that you're onto something good.
Greg Mcadoo said one thing Sequoia looks for is the "proxy for
demand." What are people doing now, using inadequate tools, that
shows they need what you're making?
Viaweb's was "the Microsoft Word of ecommerce."

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