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How Do You Prioritize Your Social Media?
FriendFeed allows me to cross post items I share in Google Reader or songs I bookmark in Pandora from FriendFeed to Twitter. Posterous allows me to automagically post my short thoughts, pics, screen grabs and collections of ods and ends from Posterous to Twitter (and Flickr and YouTube and Facebook) which all end up in FriendFeed (BTW Mark Z, I know you’re reading this and give a rat’s ass what I think, but please don’t shut down FriendFeed, ever. kthnxby).
Listening Dashboard via Email? - netwitsthinktank.com
Something that none of the application we’ve discussed do well is aggregate your social media data and interactions into one place and deliver it via email. You may like email? If that’s the case here’s a suggestion – check out http://nutshellmail.com.
Kivi’s Nonprofit Communications Blog » Blog Archive » ROI of Listening: 17 Things to Do with What You Hear
If you’ve already started incorporating social media into your communications strategy and have done any research on it at all, you’ve come across the advice to LISTEN FIRST.
What you are less likely to have found in your research is a practical list of what you can actually do with all of this new-found knowledge and perspective that you gain from building your listening network.
If you really apply what you are hearing, listening can become the cornerstone of not only your nonprofit marketing strategy, but your mission-oriented programs as well. Listening helps at every level: It can help your professional community thrive, your organization prosper, your individual programs grow, and your own personal career soar.
Here are 17 concrete actions you can take using what you learn from listening.
Set up Your Social Media Listening Dashboard in 30 Minutes or Less - netwitsthinktank.com
Most people will tell you that learning how to effectively monitor (or listen to) what’s being said on the web is the beginning of social media success. You may agree with this or not, but I think it's safe to say that the skill of listening online is one that all nonprofits should learn – it’s essential for anyone who wants to harness the power of the social web in their online strategy. The increasing popularity of social networking, blogs and social media on the web validates this point nicely – People are talking about you, but is your nonprofit listening to them?
Open source intelligence - Wikipedia, the free encyclopedia
Open source intelligence (OSINT) is form of intelligence collection management that involves finding, selecting, and acquiring information from publicly available sources and analyzing it to produce actionable intelligence. In the intelligence community (IC), the term "open" refers to overt, publicly available sources (as opposed to covert or classified sources); it is not related to open-source software or public intelligence.
WebSite-Watcher checks web pages for updates and changes - web page monitoring
WebSite-Watcher detects website updates for you and highlights all changes in the text! WebSite-Watcher works as client on your computer, you can download a free trial version and use it for 30 days free of charge.
The Social Media Team Toolkit: Listening
You need some assembly of listening tools in order to monitor the conversation as we’ve discussed in earlier posts. This to me is probably THE most important tool in your arsenal, no matter what. If a paid solution is within your reach, please consider investing in one. From an efficiency and streamlining perspective alone, it’s worthwhile, and can make this part of your process so much more comprehensive.
But if a paid solution is still out of your league , consider building yourself a dashboard of your own that aggregates RSS feeds from several search tools.
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The Social Media Team Toolkit: Listening
Build a Web Page Monitor with Google Docs and Track Changes Automatically
Problem: Let’s say you are looking for some discount deals on iPod Nano. An option here is that you open Google Products page and search for iPod Nano. If you don’t find the right price, repeat the same cycle next day. This may sound easy but imagine doing this for ten other products on five different shopping sites. Tedious, right?
Solution: What we can do here is build a simple spreadsheet in Google Docs that will monitor prices across all these search pages and will present them in a table so you don’t just track prices but also compare them at the same time.
Track is Back The Movie
I’ve been filming segments with various folks in preparation for TechCrunch’s Realtime Stream CrunchUp this coming Friday. One of these conversations took place last Thursday in the wake of FriendFeed’s announcement of what they call Realtime Search and what I call the return of Track. Paul Buchheit and his co-founder Bret Taylor have been on numerous editions of the Gillmor Gang talking about FriendFeed’s adventures in realtime, and since Bret will represent the startup at Friday’s event, I filmed Paul.
Wild Apricot Blog : Get Started with Google Alerts - Part 1: How to Set Up News Alerts
If your nonprofit is active in social media, you already know the importance of listening — of monitoring what’s being said online about your organization and your cause, to better understand the concerns and priorities of your stakeholders. But who has time to keep a close watch on all those social networks, media websites, blogs, discussion groups, etc.? Set up a few key Google Alerts, and the listening task becomes a whole lot easier.
What’s Your Signature Response to Problems? | Small Business Marketing Blog from Duct Tape Marketing
Creating what I call your signature response to problem solving takes a little thought, planning, implementation and even training, but it can become a very valuable tool for your organization.
loex2008collaborate wiki / The CRAP Test
The CRAP test is a way to evaluate a source based on the following criteria: Currency, Reliability, Authority and Purpose/Point of View.
City Brights: Howard Rheingold : Crap Detection 101
The answer to almost any question is available within seconds, courtesy of the invention that has altered how we discover knowledge - the search engine. Materializing answers from the air turns out to be the easy part - the part a machine can do. The real difficulty kicks in when you click down into your search results. At that point, it's up to you to sort the accurate bits from the misinfo, disinfo, spam, scams, urban legends, and hoaxes. "Crap detection," as Hemingway called it half a century ago, is more important than ever before, now that the automation of crapcasting has generated its own word: "spamming."
Draft: Crap Detection 101
(crowdsourcing input to a draft article - worth a read in draft form though)
The answer to almost any question is available within seconds, courtesy of the invention that has altered how we discover knowledge – the search engine. Materializing answers from the air turns out to be the easy part - the part a machine can do. The real difficulty kicks in when you click down into your search results. At that point, it's up to you to sort the accurate bits from the misinfo, disinfo, spam, scams, urban legends, and hoaxes. "Crap detection," as Hemingway called it half a century ago, is more important than ever before, now that the automation of crapcasting has generated its own word: "spamming."
Unless a great many people learn the basics of online crap detection and begin applying their critical faculties en masse and very soon, I fear for the future of the Internet as a useful source of credible news, medical advice, financial information, educational resources, scholarly and scientific research. Some critics argue that a tsunami of hogwash has already rendered the Web useless. I disagree. We are indeed inundated by online noise pollution, but the problem is soluble. The good stuff is out there if you know how to find and verify it. Basic information literacy, widely distributed, is the best protection for the knowledge commons: A sufficient portion of critical consumers among the online population can become a strong defense against the noise-death of the Internet.
Don’t Dump – Learn to Listen - netwitsthinktank.com
You need to learn to listen if you want to get closer to your supporters, connect to more people and spread awareness.
In the early days of the web, listening was not very easy to do, but in the web 2.0 & social media (SM) days, listening has become fairly simple. There’s no doubt that it takes some learning, practice and time to become good at it, but at the end of the day it’s well worth the investment!
Five Tools I Use for Listening | chrisbrogan.com
Social media tools are a great way to get the word out about your passions, your interests, the company’s latest products, but we tend to rush right into the “speaking” side of the toolbox without giving much thought to the “listening” part. Knowing what people are saying about you, your competitors, and your industry as a whole are just as important as blogging and making good video.
It’s interesting to note that companies will spend anywhere from $20,000 to $150,000 on a good website design, but will fail to implement even the most rudimentary listening tools to move their capabilities to understand the impact of such a site beyond the realm of hits and clicks.
4 Social media tips that Rock by @franswaa
1) Jump in, 2) Look for people who know what they are doing, 3) Look harder to find people that are focused on your business or niche, 4) Watch and listen. My initial goals:
1. Spend time listening, watching, learning, researching and using various social media tools in order to figure out which ones would help us the most before we launched a new blog.
2. Learn what topics were relevant to my industry/niche so we could ensure our blog was coving the right things
3. Gain a solid Twitter following so I could use that network to build our blog
4. Get others within my organization to start using Twitter
5. Ensure our blog was set up using tools that would give us useful analytics/stats in order to help us continue to learn and grow
Post Redux: It’s not Information Overload - it’s garbage overload — Shooting at Bubbles
Probably the best known technological catch phrase that is forever being thrown out to the masses is information overload and it wouldn’t surprise me in the least knowing our penchant for wanting psychological dysfunctions for every little thing if we don’t see this as the next big thing that will let therapists buy the newest Beemer on the market.
Every day we are being inundated with spam, useless one line emails, invites to this, invites to that and social networks coming out our collective asses. We aren’t suffering from information overload; because the very term of information implies you are receiving something of use - something that will help you make decisions or learn some new.
What’s In Your Social Media Toolkit? | davefleet.com
You can think of social media as a set of tools that organizations can use for a variety of purposes - customer service, branding, promotion, relationship-management, etc. Just as with any toolkit, you’re not going to use every tool every time.
Sometimes the hammer fits, but if you’re trying to measure something the hammer is pretty much useless. Similarly, sometimes a blog will fit perfectly, while other times YouTube might be a more suitable tool. Sometimes (say it ain’t so!) social media outreach won’t fit at all.
CCSP TKBR: The Message-Oriented Life
A great article about "how Twitter fits into the larger messaging universe that we inhabit in 2009."
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how Twitter fits into the larger messaging universe that we inhabit in 2009.
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I am reading people at other conferences that I am not attending, as well as people twittering their day-to-day lives and the things crossing their desks.
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