A new report commissioned by the FCC discovered a “surprisingly small audience for local news traffic.” How small? Less than one in five news pageviews goes to local news sources — that’s a combination of newspaper sites, local TV sites and large independent news sites in a given market — and the average user spends just 0.45% of total internet time consuming local news.
"This isn't a brilliant new insight. We have long known communities are powerful and that local media thrive when they bring together and serve their community. Somehow though when it comes to the challenge of online media, we forget this. We search for new business models that involve paywalls, more video, the iPad, and wealthy donors, while the most powerful emerging business driver in the new economy is community."
"Local news outlets get less than one half of one percent of all pageviews in a typical market, according to a new report (pdf) called "Less of the Same: The Lack of Local News on the Internet.""
Found via a conference at the Reynolds Journalism Institute. College Newspapers could do this kind of thing.
Social media site that attempts to collect material based on geographic location. In early stages of development.
Reverse publication case study from New Zealand. Hyperlocal blog.
A simple step-by-step on installing a local version of WordPress with MAMP.
Via @jiconoclast on Twitter - why young journos should pay attention to local-local site development and develop their entrepreneurial skills.
"In that context, Groupon was an idea just waiting to come along; and the remorse being expressed in newspaper buildings across America this week is the same: Why didn’t we come up with that idea? The remorse should go deeper; check out the Groupon Mercha
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